AccuWeather, the global leader in weather information and digital media, today announced the launch of significant innovations to the AccuWeather app for iPhone, iPad, and iPod Touch with the launch of Apple’s iPhone 7 and operating system update, including enhancements that make the AccuWeather app experience even easier and more personalized, providing life-saving weather information and updates with Superior Accuracy™ that users trust.
In preparation for the launch of iOS 10, AccuWeather developed exclusive iOS app features to provide the best-in-class weather experience. AccuWeather AccUcast™, the only crowdsourcing tool with a live crowdsourced weather map that provides current weather conditions submitted by users in an interactive global animation display, has expanded new features in the AccuWeather iOS app. Along with an engaging new look, users can now report thunderstorm and fog with their local weather conditions, in addition to hazards including wind, slippery roads, flooding, and visibility to actively participate in reporting current conditions. Users can also share weather photos and videos with the AccuWeather app’s new upload feature.
AccuWeather has added the new dark theme display option to the AccuWeather app, allowing users to set the color of the app to either a light or dark version. Included in the launch is the ability to set the color theme to “Automatic” which will change the app automatically based on the time of day/night. This feature is also included in the enhanced AppleTV app, released on the same day as AccuWeather’s iPhone, iPad, and iPod Touch app.
iOS 10 enhancements also include new notification features to receive weather push alerts for multiple locations, helping to keep friends and family safe, in addition to receiving alerts from the user’s current location. Also included are fun weather stickers for use in iMessage, enhancements to the Today widget for better, faster access with integration of iOS10 design standards, and additional use of Apple’s 3D Touch throughout the AccuWeather app experience.
The iOS 10 update provides category-leading innovation to the Apple Watch with use of new iOS 10 tools to enhance the watch experience. The update includes multiple visual enhancements to provide an effective at-a-glance weather summary and additional MinuteCast® interaction to keep users updated on hyper-local minute-by-minute conditions.
“Our goal to provide the most personalized, best-in-class weather app experience was achieved with this significant worldwide iOS app launch,” said Steven Smith, President of Digital Media at AccuWeather. “AccuWeather is a global leader in digital innovation, incorporating exclusive new iOS app features and enhancements to set a new standard in weather information and updates with Superior Accuracy, saving more lives.”
With the release of iOS 10, AccuWeather now offers a premium Platinum experience upgrade directly through an in-app purchase in the free AccuWeather app. The in-app purchase will be offered at no charge to all current Platinum app users in converting to the universal app. This will allow Platinum users to benefit from the newest innovations and features that the free AccuWeather app provides in a premium user experience.