AdWords Editor 12: What is new

A new version of Adwords Editor is available since 29 June. The new version of the Adwords Editor has now the same look and feel of other Google products and there are some updates: Custom Rules – A feature that allows you to define rules as a best practice. See the example in the picture […]

Teads now on Business Insider

Teads has signed an exclusive multi-year contract with Business Insider. Teads says that this is a multi-market partnership that will help Business Insider inject outstream video advertising across platforms on desktop, mobile web and in-app. Through the partnership with Teads, Business Insider will have have now outstream ads shown to 110 million readers. Teads will […]

Feature-phone crawling & indexing dropped out by Google

Google announced today that the feature-phone Googlebot was retired. Google will “not be using the feature-phone user-agents for crawling for search going forward. ” Special sitemaps extensions for feature-phone In the Webmaster Central Blog, John Mueller, Webmaster Trends Analyst, said that “most websites don’t provide feature-phone-compatible content in WAP/WML any more,” and “given these developments, […]

comScore Signs TV Agreement with Cambridge Analytica

comScore (NASDAQ: SCOR) today announced an agreement with Cambridge Analytica, which will use comScore’s television information as a component of TV campaign strategies for political and commercial advertising clients. With the new agreement, Cambridge Analytica will merge its behavioral psychology and data analytics platform with comScore’s television measurement for media planning, buying and return on […]