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Bots

A collection of 3 posts
Marketing News

DoubleVerify discovers a new bot network running via ads.txt resellers

DoubleVerify this week announced that it has identified a new bot network that perpetrates fraud by circumventing ads.txt protections. Ads were running through ads.txt resellers. How does the new bot network work? The bot first visits a publisher site and scrapes the site’s content. The bot then
Feb 10, 2019 1 min read
Connected TV

Adobe Advertising Cloud will start scanning connected TV inventory for invalid traffic

Adobe Advertising Cloud is widening its integration with White Ops to detect advertising fraud on connected TV inventory, Adobe announced last month. Adobe says the partnership will help ensure that all video inventory available on Adobe Advertising Cloud is scanned by White Ops, which will provide independent third-party bot detection.
Aug 6, 2018 1 min read
Marketing News

After Twitter now is Instagram having a bot problem

Twitter this month removed tens of millions of suspicious and fake accounts. Many users felt the bot purge. For example, Donald Trump’s following count was down by 100,000 users, and Barack Obama’s was down by 400,000 followers after Twitter's bot purge. Even Twitter CEO
Jul 22, 2018 1 min read
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