Announcement

Cheddar

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Connected TV   -   Jan 30, 2019 Cheddar selects Telaria to monetize their inventory

Cheddar has selected Telaria as a supply-side partner to boost monetization of its inventory, including connected TV (CTV). Cheddar has two news networks, Cheddar Business and Cheddar News, across the OTT and MVPD landscape. “Telaria is working closely with us as we embark on monetizing our OTT scale. We are

by Luis Rijo
Marketing News   -   Jan 02, 2019 Cheddar taps MightyHive to extend impact of select client campaigns programmatically

Cheddar today announced that it has selected MightyHive as its partner for programmatic advertising services.  Cheddar says that will partner with MightyHive to implement and leverage Google Analytics 360 for performance tracking, and to extend the reach and impact of select client campaigns programmatically. “Several of our clients asked us

by Luis Rijo
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