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Marketing News   -   Dec 28, 2017 Wearables still far from mass adoption (current adoption around 22%)

eMarketer revealed estimates for the number of adults using wearables in the USA, and the numbers are far from a mass adoption. Currently, there are approximately 60 million Americans using wearables, which means around 22% of the USA population. eMarketer says that likely Smart speakers will beat out wearable devices

by Luis Rijo
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