Announcement

Consent Framework

Latest Articles 5 Articles
Marketing News   -   Jun 14, 2018 Transparency and Consent Framework’s mobile in-app specifications launched by IAB Europe

On 12 June, IAB Tech Lab and IAB Europe released the Transparency and Consent Framework’s Mobile In-app Specifications as a final version ready for widespread industry adoption. According to IAB, there were no significant changes made to the specs in the process of finalisation. Released for public comment at

by Luis Rijo
Marketing News   -   May 03, 2018 GDPR: Consent management provider OneTrust is now integrated with the IAB Consent Framework

OneTrust today announced a partnership with IAB Europe. OneTrust is now registered as Consent Management Provider (CMP) on the IAB Europe Consent Framework. This means that OneTrust customers will be able to integrate the IAB Europe Framework within their websites and applications. OneTrust says that is "the first privacy

by Luis Rijo
Marketing News   -   Apr 23, 2018 AppNexus will require several vendors to register on the IAB consent framework

AppNexus announced last week that will require several vendors to register for the Global Vendor List of IAB Europe’s Transparency and Consent Framework. The requirement is due to the General Data Protection Regulation (GDPR). AppNexus specified the all ad tech vendors mandatory to register at the IAB's

by Luis Rijo
Marketing News   -   Mar 28, 2018 GDPR Consent: Google Tag Manager Terms of Service were updated by Google

Google updated this month the Google Tag Manager Terms of service to be compliant with the GDPR. In the new terms, Google says the advertiser or publisher using GTM is responsible for collecting the consent of the users. "If You use the Service to support products or services from

by Luis Rijo
Marketing News   -   Mar 26, 2018 Webinar: GDPR Transparency and Consent Framework by IAB Europe

IAB Europe is organizing 3 webinars about Transparency and Consent Framework on GDPR. The webinars will take place on March, 30, April, 6, and April 13, 2018. All at 6pm CEST. The objective of the GDPR webinar is to deep dive into the technical specifications of IAB Transparency and Consent

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.