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Marketing News   -   Dec 16, 2018 Criteo: Free returns and discounts are the main influencers for online purchases

Criteo this week released the Digital Lists and Infinite Aisles: Putting CPG & Ecommerce on the Same Shelf report, that contains findings on Criteo's Sponsored Products CPG (Consumer Packaged Goods). Criteo found out that free return shipping and discounts available are the main factors to influence online purchases.

by Luis Rijo
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