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Marketing News   -   Oct 20, 2018 Webinar: Dynamic creative optimization and digital storytelling

On November 1, 2018, at 1:00 PM ET, Adobe & eMarketer are hosting a webinar about dynamic creative optimization and digital storytelling. The webinar is presented by Nicole Perrin, senior analyst at eMarketer, and by Gauri Bhat, Senior Product Marketing Manager for Adobe Advertising Cloud. Questions the webinar will

by Luis Rijo
Marketing News   -   Aug 09, 2018 Display & Video 360 has DCO (data-driven creatives) since July

With the transition from Doubleclick Bid Manager to Display & Video 360 (Google Marketing Platform), Google introduced new creative updates. The rebrand happened in July, and advertisers using Display & Video 360 have now a new Format Gallery, and they can build and edit ads via Ad Canvas, a visual

by Luis Rijo
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