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DCO

A collection of 2 posts

Adform launches DCO with dynamic ads connected to the adserver, dsp and dmp

Adform today introduce a new resource in their ad stack: dynamic ads. Adform says that dynamic ads have "the power of advanced automation capabilities with an intuitive interface that unfetters advertisers for user-centric messaging that doesn’t require more work." With dynamic ads, advertisers can do personalization combined

Adobe Summit: Product updates on Adobe Advertising Cloud make DCO easy

At Adobe Summit, Adobe today debuted several additions to Adobe Advertising Cloud, part of Adobe Experience Cloud. Advancements delivered today include Adobe’s new Advertising Cloud Creative and an expanded integration with Adobe Analytics Cloud. Adobe’s new Advertising Cloud Creative is a self-serve platform that expands Adobe’s Dynamic