Google’s share of search ad revenues to drop for Amazon
eMarketer this week predicted that Google’s share of search ad revenues will drop in the US, while Amazon will grow ...
Tag: eMarketer
Facebook growth stalls in Germany and France
eMarketer last week downgraded Facebook user growth in France and Germany. eMarketer says younger age groups are shifting their usage ...
Webinar: Intuit’s playbook for delivering winning digital experiences
On December 18, 2018, at 1:00 PM ET, eMarketer is organizing a webinar about A/B testing. The webinar will be ...
Webinar: What Black Friday sales mean for the rest of the Shopping Season
On Thursday, December 6 at 1:00 PM ET, eMarketer is giving a webinar about what Black Friday and Cyber Monday ...
Webinar: Dynamic creative optimization and digital storytelling
On November 1, 2018, at 1:00 PM ET, Adobe & eMarketer are hosting a webinar about dynamic creative optimization and ...
Ecommerce in India will reach $32.70 billion, still less than 3% of total retail sales
Retail ecommerce sales in India will climb 31.0% this year to reach $32.70 billion, according to eMarketer’s latest forecast. That ...
Webinar: Marketing data management and what B2Bs need to know?
eMarketer will do a live webinar on June 21, at 1:00 PM ET, and the topic is Marketing data management ...
Media use close to saturation point in the UK reaching 50% on digital
This month, eMarketer forecasted that media consumption in the UK has plateaued, a a state of little or no change. ...
Snapchat ad revenue to pass £100 Million in UK
eMarketer did a forecast for Snapchat and predicts that the mobile social network will generate this year almost £105 million ...
TV ad spending to fall 0.5% in 2018 in the US, eMarketer forecasts
The TV ad spending will continue its decline this year, according to eMarketer’s latest US advertising forecast. With cord-cutting accelerating ...
Smartphones will capture over a quarter of media time in South Korea
Adults in South Korea will spend more than one-quarter of their daily media time on a smartphone this year, according ...
Programmatic still growing in UK despite negative press: £3.39 billion this year
eMarketer’s latest forecast of programmatic ad spending indicates that, despite recent negative press, the UK remains a market leader in ...