Google changes GA tracking to prevent loss of attribution on Conversions

According to Search Engine Land, Google introduced changes on how Adwords measure conversions. The main change is on Google Analytics tracking, that now drops a first party cookie with the site’s domain instead of a third party cookie, with the Google domain. This is to prevent the new Apple cookie killer on Safari, called intelligent tracking […]

Youtube has a new Logo

The biggest video publisher in the world has a new logo since this month. According to Google, the new logo represents a new clean design, “that lets content shine and new ways to watch like dark theme and adjustable speed playback on mobile, the redesigned experience now looks cleaner and more consistent across both desktop and […]

Feature-phone crawling & indexing dropped out by Google

Google announced today that the feature-phone Googlebot was retired. Google will “not be using the feature-phone user-agents for crawling for search going forward. ” Special sitemaps extensions for feature-phone In the Webmaster Central Blog, John Mueller, Webmaster Trends Analyst, said that “most websites don’t provide feature-phone-compatible content in WAP/WML any more,” and “given these developments, […]