dataxu is now Roku
Roku yesterday completed the acquisition of dataxu, a DSP that enables advertisers to plan and buy video ad campaigns. dataxu’s ...
Tag: Roku
Q3 Results: Roku monetized video ad impressions more than doubled again year-over-year
Roku today released the third quarter 2019 results. In the letter to shareholders, Roku said that the “monetized video ad ...
Apple TV+ available in Roku starting today
Roku today announced that the channel Apple TV+ is now available through the Apple TV app on the Roku platform. ...
OTT Roku to buy DSP dataxu
Roku today entered into an agreement to purchase the DSP dataxu. dataxu provides advertisers with an automated bidding and self-serve ...
Apple TV app now available as a channel on Roku
Apple TV app is now available on the Roku platform since this week, Roku announced. Apple TV app gives access ...
Nearly two-thirds of programmatic video OTT/CTV ads go to Roku devices, Pixalate finds
This week, Pixalate released the Pixalate’s H1 2019 OTT/CTV Supply Chain Intelligence Report, where it shows that nearly two-thirds (62%) ...
Streaming TV viewers can surpass traditional pay TV viewers in five years, Roku study predicts
Roku this month released a study predicting that streaming TV viewers can surpass traditional pay TV viewers in five years. ...
Roku licenses Roku TV in Europe
Roku this week announced it is now licensing Roku TV reference designs and the Roku OS to TV manufacturers in ...
Roku rolls out parental control features and launches “Kids & Family” on The Roku Channel
Roku yesterday added “Kids & Family” on The Roku Channel. Roku is also rolling out Parental Control features to give ...
HBO now available in The Roku Channel
Roku yesterday announced that HBO joined The Roku Channel, in time for the new season of Game of Thrones, that ...
Roku launches a skill for Alexa
Roku this week announced the launch of a new skill in Alexa, Amazon's personal assistant. Roku users with any Alexa-enabled ...
Roku active accounts topped 27 million, up roughly 40% year-over-year
Roku yesterday disclosed preliminary Q4 2018 data for two key operating metrics, active accounts and streaming hours. Q4 2018 active ...