ADYOULIKE launches Native Stories format

ADYOULIKE today announced the launch of Native Stories, a new mobile advertising format, in exclusive partnership with GMC Media, part of the Marie Claire Group.

Native Stories allows publishers to create a content carousel at the top of all their mobile pages, for an experience similar to the one available on Instagram or Snapchat.

According to ADYOULIKE, the Native Stories format follows technical specifications similar to native formats, unlike the image or video that must respect a 9:16 ratio.