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Social   -   Apr 02, 2026 KitKat's chocolate heist turns into a marketing masterclass - but cargo theft is real
Durex Singapore's "Wafer Slip Chocolatey Lube" parody product, mocking KitKat's stolen chocolate heist.

Nestlé's 413,793 stolen KitKat bars sparked a brand response campaign built on batch-code tracking and cross-brand social media trendjacking that marketers are watching closely.

by Luis Rijo
Data   -   Apr 02, 2026 Meta's Robyn: who really benefits when a platform builds your MMM?
Robyn logo, Meta's open-source marketing mix modeling tool for budget allocation and measurement.

Meta's open-source Robyn MMM tool promises democratised measurement, but its growing adoption raises questions about platform influence over advertising budget decisions.

by Luis Rijo
Video   -   Apr 02, 2026 YouTube Topic Insights: Google's open-source Gemini tool that finds trends for you
YouTube Topic Insights tool logo: discover YouTube trends and top creators with Google AI.

Google's open-source YouTube Topic Insights tool uses Gemini AI and the YouTube Data API to automate trend discovery and top creator identification for advertisers.

by Luis Rijo
Data   -   Apr 02, 2026 Millennials abandon brands faster than any other generation, Adobe study finds
Millennials abandon brands faster than any other generation, Adobe study finds

Adobe's study of 1,002 consumers finds 94% of Millennials would switch brands over disconnected shopping journeys, with cart abandonment and post-purchase silence as top triggers.

by Luis Rijo
AI   -   Apr 02, 2026 UK regulators warn agentic AI is already here - and it needs watching now
Agentic AI system diagram showing five autonomy levels from tool to autonomous actor, UK 2026

Four UK watchdogs map the risks, rights, and regulatory gaps as autonomous AI agents move from pilot to practice across finance, retail, and communications.

by Luis Rijo
Video   -   Apr 02, 2026 Amazon Luna and Mattel bring He-Man to the living room on June 5
Masters of the Universe: Legends Unite key art showing He-Man and allies facing Hordak on Luna.

Amazon Luna and Mattel launch Masters of the Universe: Legends Unite on June 5, 2026, a free-to-Prime couch co-op game with roguelike deck-building mechanics across 14 countries.

by Luis Rijo
AI   -   Apr 02, 2026 FLORA's FAUNA: the AI creative agent that fights back against generic
FLORA's FAUNA canvas showing 10 color variations generated by Nano Banana 2 in a single batch run.

FLORA launched FAUNA on March 31, 2026, a node-based AI creative agent backed by $52M, used by Nike, Netflix, and Pentagram to preserve brand craft.

by Luis Rijo
Video   -   Apr 02, 2026 651 million tickets: what the 2025 box office really tells marketers
Total admissions chart: 651M tickets sold in 2025 vs 598M in 2024, a 9% increase.

The People Platform's 2025 cinema report shows 651M tickets sold, a 9% rise driven by attendance not price - key data for audience targeting and media planning.

by Luis Rijo
Durex Singapore's "Wafer Slip Chocolatey Lube" parody product, mocking KitKat's stolen chocolate heist.
Social   -   Apr 02, 2026 KitKat's chocolate heist turns into a marketing masterclass - but cargo theft is real

Nestlé's 413,793 stolen KitKat bars sparked a brand response campaign built on batch-code tracking and cross-brand social media trendjacking that marketers are watching closely.

by Luis Rijo
Featured Articles 8 Articles
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Social   -   Apr 02, 2026 KitKat's chocolate heist turns into a marketing masterclass - but cargo theft is real
Durex Singapore's "Wafer Slip Chocolatey Lube" parody product, mocking KitKat's stolen chocolate heist.

Nestlé's 413,793 stolen KitKat bars sparked a brand response campaign built on batch-code tracking and cross-brand social media trendjacking that marketers are watching closely.

by Luis Rijo
Data   -   Apr 02, 2026 Meta's Robyn: who really benefits when a platform builds your MMM?
Robyn logo, Meta's open-source marketing mix modeling tool for budget allocation and measurement.

Meta's open-source Robyn MMM tool promises democratised measurement, but its growing adoption raises questions about platform influence over advertising budget decisions.

by Luis Rijo
Video   -   Apr 02, 2026 YouTube Topic Insights: Google's open-source Gemini tool that finds trends for you
YouTube Topic Insights tool logo: discover YouTube trends and top creators with Google AI.

Google's open-source YouTube Topic Insights tool uses Gemini AI and the YouTube Data API to automate trend discovery and top creator identification for advertisers.

by Luis Rijo
Data   -   Apr 02, 2026 Millennials abandon brands faster than any other generation, Adobe study finds
Millennials abandon brands faster than any other generation, Adobe study finds

Adobe's study of 1,002 consumers finds 94% of Millennials would switch brands over disconnected shopping journeys, with cart abandonment and post-purchase silence as top triggers.

by Luis Rijo
AI   -   Apr 02, 2026 UK regulators warn agentic AI is already here - and it needs watching now
Agentic AI system diagram showing five autonomy levels from tool to autonomous actor, UK 2026

Four UK watchdogs map the risks, rights, and regulatory gaps as autonomous AI agents move from pilot to practice across finance, retail, and communications.

by Luis Rijo
Video   -   Apr 02, 2026 Amazon Luna and Mattel bring He-Man to the living room on June 5
Masters of the Universe: Legends Unite key art showing He-Man and allies facing Hordak on Luna.

Amazon Luna and Mattel launch Masters of the Universe: Legends Unite on June 5, 2026, a free-to-Prime couch co-op game with roguelike deck-building mechanics across 14 countries.

by Luis Rijo
AI   -   Apr 02, 2026 FLORA's FAUNA: the AI creative agent that fights back against generic
FLORA's FAUNA canvas showing 10 color variations generated by Nano Banana 2 in a single batch run.

FLORA launched FAUNA on March 31, 2026, a node-based AI creative agent backed by $52M, used by Nike, Netflix, and Pentagram to preserve brand craft.

by Luis Rijo
Video   -   Apr 02, 2026 651 million tickets: what the 2025 box office really tells marketers
Total admissions chart: 651M tickets sold in 2025 vs 598M in 2024, a 9% increase.

The People Platform's 2025 cinema report shows 651M tickets sold, a 9% rise driven by attendance not price - key data for audience targeting and media planning.

by Luis Rijo
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