Announcement
AI   -   Apr 13, 2026 News publishers dodge AI traffic hit - but health and education crater
News & politics shows smallest ad opportunity decline despite AI overview growth across all verticals.

Index Exchange data from 1,200 publishers shows news ad requests fell just 7% while health and careers dropped 40-50% as AI overviews reshape web traffic in 2025.

by Luis Rijo
AI   -   Apr 13, 2026 W3C's smart voice agents report flags fragmentation, privacy gaps
W3C's smart voice agents report flags fragmentation, privacy gaps

W3C's February 2026 voice agents workshop flagged eight unresolved standards gaps covering interoperability, privacy, hallucination control, and accessibility.

by Luis Rijo
Data   -   Apr 12, 2026 Google Ads finally collapses enhanced conversions into a single toggle
Google Ads enhanced conversions unified toggle merging multiple data sources into one signal.

Google Ads is unifying enhanced conversions for web and leads into a single toggle starting June 2026, accepting data from tags, Data Manager, and APIs at once.

by Luis Rijo
Data   -   Apr 12, 2026 Google quietly kills Display and Video support in Performance Planner
Google Ads Performance Planner dashboard in dark operations room, screens showing campaign data.

Google dropped Display and Video from Performance Planner on March 9, 2026, removing impression share metrics and locking existing plans from view or editing.

by Luis Rijo
Data   -   Apr 12, 2026 The CMO is losing control - Empathy Lab's blueprint to fight back
Empathy Lab Growth OS 1.0 modular marketing system with Commerce Activator and Content Studio

Empathy Lab's Growth OS whitepaper, published March 10, 2026, argues CMOs must orchestrate AI across pricing, media, and commerce or lose control of demand.

by Luis Rijo
Search   -   Apr 12, 2026 IAB Polska's SEMbook 2026 maps new rules for search marketing in the age of AI
IAB Polska SEMbook 2026 e-book cover on tablet, SEO and PPC trends guide

IAB Polska released SEMbook 2026 on April 9, addressing AI agents, CPC cost spikes, Performance Max, ROAS limits, and OneSearch for Polish search marketers.

by Luis Rijo
Display   -   Apr 12, 2026 IAB Europe's 383-question guide finally maps who owes what to whom in ad tech
Digital advertising supply chain graph showing 11 stakeholder nodes and their relationships.

IAB Europe's Programmatic Working Group released an updated supply chain transparency guide on April 9 with 383 questions across 11 nodes and 39 edges.

by Luis Rijo
Search   -   Apr 12, 2026 Judge dismisses newspaper publishers' antitrust case against Google
Spider web trapping torn newspaper fragments, symbolizing Google's grip on news publishers.

A D.C. court dismissed the Helena World Chronicle antitrust suit against Google, ruling publishers lacked standing and failed to prove an online news monopoly.

by Luis Rijo
News & politics shows smallest ad opportunity decline despite AI overview growth across all verticals.
AI   -   Apr 13, 2026 News publishers dodge AI traffic hit - but health and education crater

Index Exchange data from 1,200 publishers shows news ad requests fell just 7% while health and careers dropped 40-50% as AI overviews reshape web traffic in 2025.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 9355 Articles
AI   -   Apr 13, 2026 News publishers dodge AI traffic hit - but health and education crater
News & politics shows smallest ad opportunity decline despite AI overview growth across all verticals.

Index Exchange data from 1,200 publishers shows news ad requests fell just 7% while health and careers dropped 40-50% as AI overviews reshape web traffic in 2025.

by Luis Rijo
AI   -   Apr 13, 2026 W3C's smart voice agents report flags fragmentation, privacy gaps
W3C's smart voice agents report flags fragmentation, privacy gaps

W3C's February 2026 voice agents workshop flagged eight unresolved standards gaps covering interoperability, privacy, hallucination control, and accessibility.

by Luis Rijo
Data   -   Apr 12, 2026 Google Ads finally collapses enhanced conversions into a single toggle
Google Ads enhanced conversions unified toggle merging multiple data sources into one signal.

Google Ads is unifying enhanced conversions for web and leads into a single toggle starting June 2026, accepting data from tags, Data Manager, and APIs at once.

by Luis Rijo
Data   -   Apr 12, 2026 Google quietly kills Display and Video support in Performance Planner
Google Ads Performance Planner dashboard in dark operations room, screens showing campaign data.

Google dropped Display and Video from Performance Planner on March 9, 2026, removing impression share metrics and locking existing plans from view or editing.

by Luis Rijo
Data   -   Apr 12, 2026 The CMO is losing control - Empathy Lab's blueprint to fight back
Empathy Lab Growth OS 1.0 modular marketing system with Commerce Activator and Content Studio

Empathy Lab's Growth OS whitepaper, published March 10, 2026, argues CMOs must orchestrate AI across pricing, media, and commerce or lose control of demand.

by Luis Rijo
Search   -   Apr 12, 2026 IAB Polska's SEMbook 2026 maps new rules for search marketing in the age of AI
IAB Polska SEMbook 2026 e-book cover on tablet, SEO and PPC trends guide

IAB Polska released SEMbook 2026 on April 9, addressing AI agents, CPC cost spikes, Performance Max, ROAS limits, and OneSearch for Polish search marketers.

by Luis Rijo
Display   -   Apr 12, 2026 IAB Europe's 383-question guide finally maps who owes what to whom in ad tech
Digital advertising supply chain graph showing 11 stakeholder nodes and their relationships.

IAB Europe's Programmatic Working Group released an updated supply chain transparency guide on April 9 with 383 questions across 11 nodes and 39 edges.

by Luis Rijo
Search   -   Apr 12, 2026 Judge dismisses newspaper publishers' antitrust case against Google
Spider web trapping torn newspaper fragments, symbolizing Google's grip on news publishers.

A D.C. court dismissed the Helena World Chronicle antitrust suit against Google, ruling publishers lacked standing and failed to prove an online news monopoly.

by Luis Rijo
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