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Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.
by Luis Rijo
Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally.
by Luis Rijo
TikTok TopReach enters Q2 open beta combining TopView and TopFeed into one buy, offering 59% incremental reach at 3X lower cost per reach than TopView alone.
by Luis Rijo
PubMatic Q1 2026 revenue fell again while Magnite grew 6%. A close read of both earnings shows the AI narrative running well ahead of the financial evidence.
by Luis Rijo
TikTok Growth Max for Mini Games brings Day 0 ROAS optimization and Smart+ automation to game developers across 10 markets, including the US, Japan, and Brazil.
by Luis Rijo
TikTok's Branded Buzz and Search Hubs connect creator UGC to brand-owned search destinations, with early data showing 58% more search page views when bundled.
by Luis Rijo
TikTok Growth Max for Mini Series launches with 3x Day-0 ROAS data, targeting episodic drama content across 11 markets including the US, UK, and South Korea.
by Luis Rijo
TikTok launches Attribution Portfolio on May 13 with GA4 integration, Assisted Conversion data, and four tools measuring full-funnel ROI beyond last-click.
by Luis Rijo
Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.
by Luis Rijo
TikTok launches Attribution Portfolio on May 13 with GA4 integration, Assisted Conversion data, and four tools measuring full-funnel ROI beyond last-click.
Amazon today launched Alexa for Shopping, merging Rufus and Alexa+ into a single AI assistant for U.S. customers on the Shopping app, website, and Echo Show.
Google's Data Manager API v1.6 adds store sales ingestion to Google Ads and expands Analytics event support across web and app data streams - released May 7.
A beauty creator with eight years on YouTube explains how product tagging, timestamps, and holiday planning drive affiliate sales through YouTube Shopping.
Google sales reps send unsolicited commercial emails to advertisers without a CAN-SPAM-compliant opt-out, a specialist publicly alleges on LinkedIn in 2026.
Stater Bros. partners with In-Store Marketplace and Mood Media to launch programmatic audio across 165 stores, with digital screens planned for later in 2026.
DSP concentration hits 85%, Google moves UCP checkout into main Search, Yango faces a 100M euro GDPR fine, and vibe-coded apps spill ad data this week.
Google's UCP checkout has left AI Mode and now appears in main search results, letting shoppers buy Wayfair listings using Google Pay without leaving Google.
Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.
by Luis Rijo
Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally.
by Luis Rijo
TikTok TopReach enters Q2 open beta combining TopView and TopFeed into one buy, offering 59% incremental reach at 3X lower cost per reach than TopView alone.
by Luis Rijo
PubMatic Q1 2026 revenue fell again while Magnite grew 6%. A close read of both earnings shows the AI narrative running well ahead of the financial evidence.
by Luis Rijo
TikTok Growth Max for Mini Games brings Day 0 ROAS optimization and Smart+ automation to game developers across 10 markets, including the US, Japan, and Brazil.
by Luis Rijo
TikTok's Branded Buzz and Search Hubs connect creator UGC to brand-owned search destinations, with early data showing 58% more search page views when bundled.
by Luis Rijo
TikTok Growth Max for Mini Series launches with 3x Day-0 ROAS data, targeting episodic drama content across 11 markets including the US, UK, and South Korea.
by Luis Rijo
TikTok launches Attribution Portfolio on May 13 with GA4 integration, Assisted Conversion data, and four tools measuring full-funnel ROI beyond last-click.
by Luis Rijo