A new DAA survey finds 85% of Americans recognize the AdChoices icon - a record high - while 88% expect interest-based ads and 87% back watchdog oversight.
by Luis Rijo
ODDITY Tech reported record full-year 2025 revenue of $810 million while disclosing a severe disruption in user acquisition costs linked to algorithm changes at its largest advertising partner, triggering a stock collapse that has wiped over 66% of the company's market value in a single month.
Flipboard onboarded dozens of independent publishers in February 2026, using algorithm boosts and human editors to fight Google Zero and media consolidation. 158 characters.
OpenAI today announced 900M weekly ChatGPT users, 50M subscribers, and a $50B Amazon investment as part of a $110B funding round at a $730B valuation.
Grindr's indirect revenue hit $74M in 2025, up 37% year-over-year, driven by programmatic strength and direct brand sales as the LGBTQ+ platform expands its ad strategy.
California SB 1130 targets wearable recording devices like smart glasses, requiring explicit consent in businesses and banning indicator light tampering, with fines up to $10,000.
A class action filed Feb. 19 in California accuses Google of transmitting Americans' browsing data to Chinese-affiliated ad partners via real-time bidding, violating federal national security rules.
New VAB and TVision data shows premium video platforms deliver 33% stronger co-viewing, 49% longer sessions, and 18% higher sustained attention than YouTube on CTV.
JWX launched Vertical Video on February 19, 2026, giving publishers a one-line JavaScript tool to create swipeable, social-like experiences on owned properties amid search traffic declines.