Data
Google I/O ’18 video presentations advertisers need to see
Google I/O happened this year on Shoreline Amphitheatre, Mountain View, from May 8, until May 10....
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Data
adsquare launches age and gender segments for app in the UK, France, US, Germany and Italy
May 21, 2018This month, adsquare launched a validated demographics solution, available in the UK, France, Germany, US and...
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Data
Simpli.fi recognized by the Local Search Association (LSA) for use of location data
May 21, 2018Simpli.fi has been recognized by the Local Search Association as best in class for use of...
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Data
New Smart Compose in Gmail helps users composing messages
May 21, 2018This month, Google introduced a new feature called Smart Compose that helps users draft emails from...
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Audio
Adva Levin won the first Alexa Kids Skills Challenge and she is not a developer
May 21, 2018Levin’s Alexa skill Kids Court won the $20,000 Grand Prize, plus a $5,000 Finalist Prize, in the...
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Tech
Adobe creates a starter plan for Adobe XD and is for free
May 21, 2018Adobe this month announced a free offering of the all-in-one UX/UI design platform. It is called...
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Programmatic
Google agrees to pay 11 million USD in a settlement with terminated Adsense publishers
May 21, 2018Free Range Content reached a settlement with Google, where terminated publishers, between May 20, 2010 and May...
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Data
Oath launches Flurry Push, a tool for push notifications in-App
May 21, 2018Oath launched this month a new feature on Flurry SDK that allows app owners to send...
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Audio
Triton integrates IQM in the audio advertising marketplace
May 21, 2018Triton announced this month the integration with IQM, a data solutions provider specialising in ‘voter matching’...
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How To
What are personalised ads?
May 19, 2018When advertisers use remarketing, affinity audiences, custom affinity audiences, in-market audiences, similar audiences, demographic and location...
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Programmatic
Facebook limits exclusion ad targeting prohibiting wrongful discrimination
May 19, 2018Last month, Facebook announced that has limited the exclusion ad targeting feature to comply with Facebook’s...
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Data
Chrome will mark all HTTP sites as “not secure”, already in July
May 18, 2018The date is coming: where all the websites that are not using https:// will be marked...
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Programmatic
Parallel tracking required for all AdWords accounts, starting October 30, 2018
May 18, 2018Last year, Google announced that in 2018, parallel tracking was being introduced on Google Adwords. This...
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Programmatic
Google agrees to pay 11 million USD in a settlement with terminated Adsense publishers
May 21, 2018Free Range Content reached a settlement with Google, where terminated publishers, between May 20, 2010 and May...
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How To
What are personalised ads?
May 19, 2018When advertisers use remarketing, affinity audiences, custom affinity audiences, in-market audiences, similar audiences, demographic and location...
-
Tech
Adobe creates a starter plan for Adobe XD and is for free
May 21, 2018Adobe this month announced a free offering of the all-in-one UX/UI design platform. It is called...
-
Audio
Triton integrates IQM in the audio advertising marketplace
May 21, 2018Triton announced this month the integration with IQM, a data solutions provider specialising in ‘voter matching’...
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Audio
Adva Levin won the first Alexa Kids Skills Challenge and she is not a developer
May 21, 2018Levin’s Alexa skill Kids Court won the $20,000 Grand Prize, plus a $5,000 Finalist Prize, in the...
-
Data
Oath launches Flurry Push, a tool for push notifications in-App
May 21, 2018Oath launched this month a new feature on Flurry SDK that allows app owners to send...
-
Programmatic
Facebook limits exclusion ad targeting prohibiting wrongful discrimination
May 19, 2018Last month, Facebook announced that has limited the exclusion ad targeting feature to comply with Facebook’s...
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Data
New Smart Compose in Gmail helps users composing messages
May 21, 2018This month, Google introduced a new feature called Smart Compose that helps users draft emails from...
-
Data
adsquare launches age and gender segments for app in the UK, France, US, Germany and Italy
May 21, 2018This month, adsquare launched a validated demographics solution, available in the UK, France, Germany, US and...
-
Data
Simpli.fi recognized by the Local Search Association (LSA) for use of location data
May 21, 2018Simpli.fi has been recognized by the Local Search Association as best in class for use of...
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Startups
Southeast Asia internet users are booming
May 4, 2018Google and Temasek released a study (e-Conomy SEA Spotlight 2017) in December 2017 that concludes Southeast...
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Programmatic
Adform DSP just got a complete revamp focused on the user experience
May 4, 2018Adform rolled out this week several updates on their buying side platform. The announcement was done...
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Tech
Snappables: the new SnapChat Lenses for playing games
April 25, 2018SnapChat launched today Snappables. Snappables are new Lenses for playing augmented reality games with friends. SnapChat...
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How To
10 things to know before buying video ads
January 1, 2018Thinking of doing a video campaign? Here are some tips you should consider before you even...
