Luis Rijo

Posts

• 8 min read

  Most advertisers use AI for optimization but not creative, TripleLift finds

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • AI
• 9 min read

  UK energy crisis readership jumps 3,350% - Taboola data reveals

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Display
• 11 min read

  Spain's social media users jump to 7.2 platforms - but 42% quit at least one

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Social
• 9 min read

  IAB UK launches first creator qualification as brands chase trust

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Video
• 10 min read

  Bell Media and TELUS crack Canada's first live linear ad swap on streaming TV

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Video
• 12 min read

  Irish High Court throws out Meta's challenge to €360-430M DPC fine

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Data
• 9 min read

  Adobe: 98% of marketers have no confident AI search strategy

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • AI
• 10 min read

  Gemini hits 900 million users, closing gap with ChatGPT fast

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • AI
• 13 min read

  The four MMP selection mistakes costing app marketers their data

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Data
• 11 min read

  Broadsign and Draft Digital's AI agents run first fully agentic OOH campaign

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • DOOH
• 12 min read

  Google's AI search is building a two-tier internet, study finds

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Search
• 14 min read

  Google GML backstage: product leaders on Gemini, AI Max, and measurement

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • May 31, 2026 • Display