BPA Worldwide joined this month DPAA, the digital out-of-home marketing association. DPAA functions as a business accelerator and consultant for members.
"BPA Worldwide delivers transparency and data that produce greater trust and assurance of value for brands. We see them playing an important role in the digital out-of-home marketplace and welcome them as new members of our organization," said Barry Frey, DPAA President & CEO.
BPA Worldwide provides assurance to the media, ad tech and sustainability industries. Headquartered in Shelton, CT, BPA Worldwide has full service offices in Europe, Asia and the Middle East, BPA’s worldwide reach, reputation and digital expertise provide visibility and credibility across diverse international markets
“Digital-out-of-home advertising is emerging as a major force in the marketing landscape. By joining DPAA, we look to contribute to the growth and advancement of the industry," said Richard Murphy, BPA’s Senior Vice President of Technology Assurance.
BPA Worldwide joins DPAA
Read Next
Google Ads drops language targeting in September, nine months past deadline
Performance Max is now in scope, reversing Google's 2025 line that non-Search campaign types would stay untouched. Which account structures survive September?
Cryptographic publisher IDs reach Japan as fake news clones multiply
Cryptographic publisher IDs reach Japan's two largest newspapers as OP-CIP targets 50 organizations by 2027, Brazil suspends Discord video and DOOH climbs.
What the quarterly review expects you to already know
Sixteen terms, four groups of four. Today's grid leans hard on commerce vocabulary, and one group is far harder to place than its plain wording suggests.
Comscore cuts up to $25 million in annual costs as Q2 revenue falls 11.3%
Workforce reduction carries $7 million to $9 million in exit charges and runs into Q3 2027. Executive pay falls 10% to 20%. Which products survive the reset?
Ads no longer push YouTube video titles down the watch page
Product overlays shift to a shelf below the player and Shorts icons thin out. Five design rules from YouTube, and what a quieter interface does to ad space.
OnlyFans owner faces class action over 5% lifetime referral commissions
Two referrers who signed up 6,700 creators say payouts fell to $0.44 a month after Fenix capped commissions at 12 months. Can platform promises be revoked?
Spotify drops AI persona artists from recommendations in mid-September
Badged profiles keep streaming but lose editorial placement. Self-disclosure opened today; reviews begin with acts above set audience thresholds. Who appeals?
Microsoft Clarity card ranks which AI operators scrape most and refer least
Sample card displays a 6,000:1 ratio against 41 referrals, then links straight into filtered session recordings. Free to use, but only with a CDN connected.
Kochava's StationOne gains 5 ad platform workspaces for chat-run ad ops
Meta and TikTok MCP connectors sit under the five workspaces built for agency performance teams. Pricing, rollout dates and write scope all remain undisclosed.
Kobalt songwriters gain paid Spotify remix income in publishing-side deal
Publisher agreement lands nine days after Merlin, and names songwriters, not artists, as participants. Price and launch date stay undisclosed. Who opts in next?
Subscribe to Newsletter
Every morning, get a curated digest of the last 24 hours in programmatic advertising
Discussion