Google creates a Community Template Gallery for Google Tag Manager
Google this week created a Community Template Gallery for Google Tag Manager. The Community Template Gallery is an open platform where Google Tag Manager partners can share their tag templates. Community Template Gallery is available in both Tag Manager and Tag Manager 360.
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Google says that the increase usage of Community Template Gallery will reduce the potential for incorrect implementations, as advertisers can find the tags and only enter the required information in an intuitive UI.
According to Gogole, when Google Tag Manager partners update their tags, the latest version will quickly become available. This will keep tag templates up-to-date.
Currently there are 77 templates available. Outbrain, LiveRamp, Taboola, and RTB House are already using Community Template Gallery.