Google, in tandem with Microsoft, Twitter, and Facebook, created the Data Transfer Project, an open source initiative dedicated to developing tools that will enable consumers to transfer their data directly from one service to another, without needing to download and re-upload it.
Data portability is one of the points of the European regulation, the data portability. With GDPR (General Data Protection Regulation) companies should have in place processes that allow users to move their data to other platforms.
"Data portability gives people greater control of their information, and pushes Google to develop great products because we know they can pack up and leave at any time," wrote Brian Willard, Software Engineer and Greg Fair, Product Manager, at Google.