Google restricts Audience Performance & Page Category reports in DV360
Advertisers can see the audience performance and the contextual performance on Audience Performance & Page Category reports.
Google this week announced that it is restricting the Audience Performance & Page Category report templates to the last 93 days.
The reporting dimensions Attributed User List, Attributed User List ID, Attributed User List Type, Attributed User List Type, Attributed User List Cost, Category, will be limited to 93 days.
According to Google, advertisers that want to see data beyond the last 93 days can still pull reports over time and combine them.
Google says existing reports that include the above dimensions will continue to run and return data for their full date range.
In the category report, advertisers can have insights on how the ads are performing in each contextual category, like "/Shopping/Apparel".
The categories available in DV360
- /Arts & Entertainment
- /Autos & Vehicles
- /Beauty & Fitness
- /Books & Literature
- /Business & Industrial
- /Computers & Electronics
- /Finance
- /Food & Drink
- /Games
- /Health
- /Hobbies & Leisure
- /Home & Garden
- /Internet & Telecom
- /Jobs & Education
- /Law & Government
- /News
- /Online Communities
- /People & Society
- /Pets & Animals
- /Real Estate
- /Reference
- /Science
- /Shopping
- /Sports
- /Travel
- /World Localities