Index Exchange announced this week it’s expanding into France to join publishers and buyers looking to test new solutions for header bidding. “Index’s emergence into France was spurred by an advanced publisher base who was open to leveraging new technology to bolster revenue,” said Andrew Casale, President and CEO of Index Exchange. “We’re excited to have a physical footprint in France and take learnings from buyers and publishers to further support the industry.”
Index’s new office is located in the heart of Paris 9eme and will house the company’s future French employees, including the recently hired Director of New Business who will be charged with building Index’s relationships with agencies and DSPs. Charles Emeriau, Director, Publisher Development, will continue to lead publisher growth efforts in France.
“We’ve been working with French publishers over the past year, and we hope opening our doors in Paris will offer greater and more efficient support to our partners,” said James Prudhomme, Managing Director, EMEA, Index Exchange. “We look forward to building more connections with the programmatic community and working with our partners to navigate advancements in the ecosystem.”