Small business owners and entrepreneurs from Bucks and Montgomery counties will once again gather at the Fuge in Warminster, PA on Thursday, October 20 for the second annual BucksMont BizCon (BMBC). New this year, local undergraduate and graduate students are invited to attend the event for FREE.
Co-hosted by digital marketing agency SEOM Interactive and online bathroom accessories retailer TheBathOutlet.com, this daylong conference will focus on the importance of an integrated marketing strategy – specifically the tactics, channels, challenges, and opportunities for small business owners. Attendees will hear from industry experts how effective branding, as well as strategies such as search engine optimization, pay-per-click, public relations, social media, and on- and offline marketing can break out of their silos and work together to increase visibility, and keep businesses relevant in a highly-competitive landscape.
“At the core of this conference is a genuine excitement and passion for encouraging the entrepreneurial spirit,” said Mark Kennedy, owner and president of SEOM Interactive. “It’s important for us to continue building on that mission, and one of the ways we do that is to expand our reach to include those who may have the seed of an idea, but limited financial means. That’s why we decided to offer free tickets for students this year. They are the next generation of small business owners, so it’s important to give them access to the people, tools, and resources to help get their ideas and businesses off the ground.”
BMBC 2016 will conclude with the exciting “Sell it to the Sharks” ‘Shark-Tank’-style competition, where three start-ups will pitch their marketing plans to a panel of judges for the chance to win $5,000. The “sharks” include Yaz Shuhaibar, co-founder and Chief Operating Officer of TheBathOutlet.com, Mark Kennedy, and last year’s competition winner Katie Robbins, owner of Taste of Tuscany. Submissions are currently being accepted.