Snapchat is creating an ad network for apps

Snap Audience Network is the new ad network being created by Snapchat. Snap says Snap Audience Network will be launched in the coming months and is designed to offer third-party developers the opportunity to monetize their apps with Snap Ads.
The program will launch with iOS integrations and will be available in the United States only.
Developers can apply to get access to the Ad Software Development Kit (SDK) on the Snap Kit website.