YouTube invited users to vote on the Ad of the Year for 2018. See here the winners by category:

#TheYouTubeAd That Frees Your Inner Gamer

#TheYouTubeAd That Deserves Best Picture

#TheYouTubeAd That Makes Me 🤣

#TheYouTubeAd That Taught Me

#TheYouTubeAd That Turns an Ad into Action

#TheYouTubeAd That Has Six Appeal

#TheYouTubeAd That Rewrites the Rules