Apple launches Apple Vision Pro, a mixed reality (MR) device

Apple Vision Pro is a mixed reality (MR) device. MR is a type of technology that blends the real and virtual worlds. This means that you can see both the physical world around you and digital content overlaid on top of it.

Apple Vision Pro
Apple Vision Pro

Apple Vision Pro, Apple's revolutionary spatial computing device, is now available in the U.S., marking a new era in personal computing. Vision Pro seamlessly blends digital content with the physical world, offering a powerful and immersive computing experience.

Apple Vision Pro
Apple Vision Pro

Powered by the visionOS operating system, Vision Pro features a unique three-dimensional user interface and input system controlled entirely by the user's eyes, hands, and voice.

Apple Vision Pro is a mixed reality (MR) device. MR is a type of technology that blends the real and virtual worlds. This means that you can see both the physical world around you and digital content overlaid on top of it. Vision Pro uses a number of different technologies to achieve this, including eye-tracking, spatial audio, and advanced displays.

VR, on the other hand, is a type of technology that completely immerses you in a virtual world. You cannot see the physical world around you when you are using VR. AR is a type of technology that overlays digital content on top of the real world, but it does not create a completely immersive experience.

Apple Vision Pro
Apple Vision Pro

Key Features of Apple Vision Pro

  • VisionOS: A groundbreaking operating system designed specifically for spatial computing.
  • Three-dimensional user interface: Navigate and interact with apps in a natural and intuitive way.
  • Eye tracking: Control apps with your gaze, making navigation effortless.
  • Voice control: Use your voice to control tasks and access features.
  • Ultra-high-resolution display: Experience stunning visuals with incredible clarity.
  • High-performance eye tracking: Receive accurate and responsive input from your eyes.
  • Privacy and security at its core: Protect your personal data with industry-leading privacy and security measures.
  • Accessibility features: Built-in accessibility features make Vision Pro accessible to everyone.
  • Environmentally conscious design: Made with recycled materials and designed to minimize environmental impact.
Apple Vision Pro
Apple Vision Pro

Pricing and Availability

Apple Vision Pro is available starting at $3,499 with 256GB of storage. Pre-orders for Apple Vision Pro began on Friday, January 19, and it will be available in stores nationwide beginning on Friday, February 2.

Apple Vision Pro is a game-changer for personal computing. It's a device that redefines the way we interact with technology, offering a truly immersive and transformative experience. With its powerful features, innovative design, and commitment to privacy and sustainability, Apple Vision Pro is poised to revolutionize the way we work, create, and connect.

Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land. You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, and Google News.

Subscribe via email

Don’t miss out on the latest marketing news. Sign up now to get the articles directly in your email.
jamie@example.com
Subscribe