Gemini is replacing Google Assistant in cars - here is what changes
Google is replacing Assistant with Gemini in cars with Google built-in, starting in the US in English with a software update for existing and new vehicles.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Previous Posts-
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How agencies became Zeta's surprise story in Q1 2026 - and what it costs
Zeta's agency channel grew sharply in Q1 2026, with holdco brand count up 50% and a new independent deal jumping from zero to eight figures in one quarter.
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Germany's DSA enforcer: 1.3% of complaints led to action in year one
Germany's DSA coordinator converted just 1.3% of 2,033 complaints into proceedings and issued zero fines in 2025, its first full year enforcing the regulation.
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Amazon's MMM API exits beta and unlocks retail data signals in 14 markets
Amazon's MMM API moved to GA in May 2026, enabling programmatic access to advertising and retail signals across 14 countries for brands running MMM solutions.
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W3C opens Shenzhen office, deepening China's role in web standards
W3C finally opened a Shenzhen Representative Office after 20 years operating in China - what this means for Greater Bay Area and global open web standards.
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Pinterest's anti-scroll campaign is a bet on real life over likes
Pinterest on May 1, 2026 launched its biggest paid media campaign to date, using OOH, TV, CTV, and cinema to push its users off-screen and into real life now.
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Experian launches Agent Trust to verify humans behind AI shopping
Experian this week launched Agent Trust, a framework binding AI agents to verified consumer identities, with Visa, Cloudflare, and Skyfire as ecosystem partners.
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Irish digital audio hits COVID-era highs, and advertisers are noticing
IAB Ireland's Listen Up 2026 finds 76% weekly reach, 16.6 hours consumed, and digital audio ads ranked second for claimed attention across all media in Ireland.
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Index Cloud, Meta CTV, and synthetic audiences: what ad tech needs to know
ExchangeWire's MadTech Podcast covers Index Cloud containerized DSPs, Meta's CTV ambitions, and News UK's synthetic audience planning tool for advertisers.
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Google Tag Manager in 2026: far more complex than most marketers think
Google Tag Manager in 2026 goes far beyond installing tags - it spans server-side triggers, consent compliance, API connectivity, and performance automation.
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Amazon's Rufus now shows a full year of price history to 50M shoppers
Amazon expands Rufus price history to 365 days for 50 million-plus shoppers in the U.S., UK, and India, adding auto-buy and scheduled actions in May 2026.
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Amazon Prime Day is back in June 2026 - and marketers need to plan now
Amazon confirmed Prime Day 2026 for June, spanning 26 countries. Here is what the timing shift means for advertisers, sellers, and the retail media calendar.
