Google releases open-source Merch Intel dashboard
Google Marketing Solutions launches free Merch Intel dashboard on GitHub, offering retailers AI-powered pricing intelligence and bestseller analysis tools.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Posts
Previous Posts-
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Generative AI shows characteristics of general-purpose technology
Research suggests widespread applications span beyond software into life sciences, finance sectors with continuous improvement over time.
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Dotdash Meredith sues Google for antitrust violations, seeking damages
Publishing giant files comprehensive lawsuit alleging monopolistic practices harmed ad revenues and violated federal competition laws through systematic market manipulation.
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Google Analytics enhances ecommerce data functionality
Google Analytics expanded ecommerce dimensions and metrics availability in reporting tools on August 25, 2025, improving data accessibility and match type support.
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Google search highlights quality content amid AI-driven changes
Former search liaison presents insights on algorithm updates and AI integration before transitioning to new internal role at Google.
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Google unveils enhanced AI keyword matching with broad match advancements
Google Ads announces advanced AI-powered keyword matching improvements with broad match enhancements, Smart Bidding integration, and new brand control features for 2025.
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Meta enables dynamic media by default for catalog ads starting September 2025
Meta begins automatic video integration in Advantage+ campaigns, requiring developer preparation for 100% enforcement by October 20, 2025.
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Ad buyers lose key tool as Prebid breaks auction tracking system
Prebid removes cross-platform tracking that helped advertisers detect duplicate bids and waste, leaving demand-side platforms without crucial transparency tools.
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Austrian authority orders YouTube to honor data access request after 5-year case
After half a decade of proceedings, YouTube must provide complete data access including tracking information, storage periods, and data recipients within four weeks.
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Publishers drive Prebid transaction ID changes amid yield protection concerns
Programmatic advertising platform implements bidder-specific identifiers following publisher demands for supply path control despite IAB standards violation.
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Google Ads launches podcast series with AI Max and channel reporting updates
Google unveils first episode of Ads Decoded podcast featuring product managers discussing artificial intelligence-powered search campaigns and automated channel transparency.
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Microsoft Clarity introduces AI channel groups for traffic analytics
Microsoft Clarity launches dedicated tracking for AI platform traffic as chatbots reshape web navigation patterns.
