Facebook launches an archive for political ads in Brazil, in the US and in the UK

Facebook last month launched a public archive for the ads from Brazil, the US and the UK, related to politics and issues of national importance.  The Facebook Ad Archive is available to anyone, even for non-Facebook users.

Facebook says this report will help more easily find information such as the total number of ads and spend in the archive; searchable tables to find exact spend by advertiser; as well as top keywords searched. It will also provide the Page name; “Paid for by” disclaimer; total number of ads from a particular advertiser; and a link to those ads in the archive.

The data on the Facebook Ad Archive is updated weekly and can be accessed through the home page of the Archive.