Sixteen terms. Four groups of four. Find the connection.
How to play
Sort the sixteen terms into four groups of four. Select four tiles, then check the group.
Each group sits at a tier from 1 to 4. Tier 1 is the gentlest, Tier 4 the meanest. You find out which tier you hit only once the group is right.
Get three of the four and you'll be told you're one off. You won't be told which one.
Four wrong guesses ends the grid and reveals the answers.
Several terms are placed to look like they belong somewhere else. That's the puzzle, not a bug.
New grid every morning, with the Digest.
Where these came from
The notes nobody writes down
Every account changes hands eventually. A planner moves on, an agency loses the pitch, a freelancer finishes the contract, and the person who inherits the work gets a login and a spreadsheet. What rarely survives the move is the vocabulary: which partner a payout runs through, which rule a model falls under, which kind of clip the client's audience actually watches, which character the brand team will not let anyone touch. None of that is in the platform. It lives in a few people's heads until it is lost. Sorting these is a small rehearsal for the morning you have to write it all down for a stranger.
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