GDPR: Consent management provider OneTrust is now integrated with the IAB Consent Framework

OneTrust today announced a partnership with IAB Europe. OneTrust is now registered as Consent Management Provider (CMP) on the IAB Europe Consent Framework. This means that OneTrust customers will be able to integrate the IAB Europe Framework within their websites and applications.

OneTrust says that is “the first privacy management software to comply with the IAB Europe GDPR Transparency and Consent Framework.” Julia Shullman, Vice President and Chief Privacy Counsel at AppNexus, said that “the integration of a CMP from a well-established privacy management provider like OneTrust is a critical milestone in providing publishers and advertisers the tools they need to comply with the existing ePrivacy Directive and prepare for GDPR. OneTrust is a natural fit and will integrate seamlessly with our tags via the IAB Europe Framework.”

Beginning 25 May 2018, organisations that capture personal information of individuals located in the European Union will be required to adhere to GDPR and the existing ePrivacy Directive for the processing of this data.

OneTrust is organizing several GDPR workshops in Europe, North America and Middle East on the next months. In the GDPR Workshop in Frankfurt the topics are Consent & Preference Management; Data Subject Requests; Cookie Compliance, Data Mapping, PIA, DPIA, & Privacy by Design, and the OneTrust Overview.

OneTrust is a US company, founded in 2016, with 5 offices worldwide (Atlanta, London, Munich, Bangalore, Hong Kong), and is used by more than 2,000 organizations to comply with data privacy regulations across sectors and jurisdictions, including the EU GDPR and ePrivacy (Cookie Law).