Google Ads launches an appeal feature for disapproved ads

Google this month announced the launch of a new feature enabling advertisers to appeal policy decisions in Google Ads. Now advertisers can appeal the policy decision directly in Google Ads when before, the appeal required advertisers to go through the support team.

Brett Kline, Product Manager at Google Ads, wrote advertisers need to hover over a disapproved or limited ad and look for the “appeal” link to see if they are eligible for the appeal.

Advertisers can track the status of the appeals in Policy Manager, which is available when hovering over a disapproved or limited ad.