Google Search Central has announced the return of its developer conference, Search Central Live, scheduled for December 12, 2024, at the Google office in Zurich, Switzerland. The announcement, made on November 20, 2024, details a half-day event featuring presentations from Google Search teams and community speakers.
According to Martin Splitt, Search Relations team member at Google, the event will run from 13:00 to 18:00 CET at Google's Europaallee office location in Zurich. The venue, situated at Europaallee 36, 8004 Zurich, will host developers and search professionals from across Europe, with a particular focus on attendees from the DACH region (Germany, Austria, and Switzerland).
The event structure combines professional presentations with community participation opportunities. Search Central Live will feature talks from Google Search team members, complemented by 15-minute lightning talks from community presenters. These lightning talks provide a platform for community members to share their experiences and insights with fellow professionals.
Registration Process and Important Dates
The application process for attending Search Central Live Zurich follows a structured timeline:
- Application deadline: December 4, 2024
- Notification of acceptance: By December 8, 2024
- Event date: December 12, 2024
- Event time: 13:00 - 18:00 CET
Due to venue capacity constraints, attendance requires prior approval through an application process. Google emphasizes that interested parties should only apply if they can attend in person in Zurich. The event is free of charge for accepted applicants.
Community Speaker Opportunities
Search Central Live Zurich 2024 continues the tradition of incorporating community voices through its lightning talk format. These 15-minute presentations allow community members to share their experiences and knowledge with peers and Google team members. Interested speakers must submit their applications through a dedicated form, separate from the general attendance application.
Event Format and Content
The five-hour conference will include:
- Presentations from Google Search team members
- Community lightning talks
- Question and answer sessions
- Networking opportunities
- Interactive discussions about search-related challenges and opportunities
Target Audience and Regional Focus
While the event welcomes participants from all locations, it particularly targets professionals from:
- The DACH region (Germany, Austria, Switzerland)
- European search and development communities
- Local web development and SEO professionals
Historical Context and Event Series
Search Central Live events represent Google's ongoing commitment to community engagement and technical education. These events occur periodically in different locations worldwide, serving as platforms for direct interaction between Google Search teams and local digital communities.
Technical Requirements and Venue Details
The event will take place at: Google Zurich Europaallee Europaallee 36 8004 Zurich Switzerland
Access to the venue requires:
- Confirmed registration
- Official acceptance email
- Valid identification matching registration details
Future Events and Global Reach
For professionals unable to attend the Zurich event, Google maintains an event calendar featuring future Search Central Live conferences in other locations. These events form part of Google's global community engagement strategy, designed to address region-specific challenges and opportunities in search optimization and web development.
Key Facts
- Event: Search Central Live Zurich 2024
- Date: December 12, 2024
- Time: 13:00 - 18:00 CET
- Location: Google Zurich Europaallee
- Application Deadline: December 4, 2024
- Notification Date: December 8, 2024
- Cost: Free (application required)
- Format: Mixed presentations (Google team and community speakers)
- Duration: 5 hours
- Target Audience: DACH region and European search professionals
- Venue Capacity: Limited seating
- Speaking Opportunity: 15-minute lightning talks available
- Address: Europaallee 36, 8004 Zurich, Switzerland