Total digital ad spend in Ireland reaches €830m in 2021, a growth of 27%
Total digital ad spend in Ireland reached €830m in 2021, a growth of 27% year-on-year.
Search
Google Ads rolls out Consumer Interest Insights to all advertisers
Consumer interest insights enables advertisers to understand how customers are searching and engaging with their ads on Google.
Google to introduce 2 new type of insights for Performance Max campaigns
The 2 new insights are asset audience insights and diagnostic insights.
Google expands the advertiser verification program to 37 new regions
Google gives advertisers 30 days to submit their answers.
Google introduces manager account dashboards in Google Ads
Advertisers are able to create and edit dashboards in Google Ads.
Google Marketing Live 2022 to happen on May 24
Google Marketing Live 2022 to happen on Tuesday, May 24.
Microsoft Advertising removes time zones at campaign level
Microsoft Advertising this month removed time zones at campaign level.
Finding keywords
How to find keywords for your marketing efforts.
How to find the Google Premier Partners List
Google this year launched a Google Premier Partners List, which means partners among the top 3% of Google Partners in their country.
Google to retire the URL Parameters tool in Search Console
Google this week announced the deprecation of the URL Parameters tool in Search Console. It will happen in 1 month.