Connect with us

Header Bidding: Prebid.js 1.0 released today


Header Bidding: Prebid.js 1.0 released today

Like PPC Land? Subscribe our free email newsletter. Follow us in Google News, in Twitter or in Apple News.

Prebid.js, the free and open source header bidding, was updated today, with the release 1.0, which brings the following improvements:

Universal ad unit type support for native, video, and banner;
Faster performance due to using fewer JS libraries and simplifying adapter code;
Module integrations that support things like:
Multiple currencies,
User syncing,
Simplified config APIs;
Better support for single page applications/sites (concurrency);
Better size mapping and responsive site support;

See here all the Prebid 1.0 Publisher API Changes.

To Top