Outbrain this week announced that is expanding Amplify to Belgium, Poland, Switzerland, Latvia, Portugal, Vietnam, and South Africa.
Amplify is the Outbrain platform for advertisers.
According to Outbrain, native ads get 5.7X more page views than social media, 50% lower CPAs than display ads, and 42% lower bounce rates than social. Outbrain has a publisher network that includes CNN, Sky News, Time, Conde Nast, and more.
In Amplify, advertisers can reach their audiences with different targetings, such as interest targeting and Lookalike audiences. Advertisers can also target according to what users are reading online.