Turkey's DPA bans bundled consent texts in a ruling that reshapes data collection
Turkey's KVKK issued Decision 2026/347 on February 18, requiring data controllers to keep consent and clarification texts strictly separate under Law No. 6698.
PPC Land
Posts
Previous Posts-
-
Botify's Agentic Feeds targets the product data gap in AI-driven commerce
Botify launched Agentic Feeds on March 24, 2026, automating AI-optimized product data as OpenAI and Google expand shopping agent protocols across retail.
-
Kochava puts IAB Tech Lab's AAMP into open beta for agentic ad buying
Kochava today opened StationOne to public beta, adding an IAB Tech Lab AAMP workspace that lets buyers test agentic ad workflows built on OpenDirect 2.1 without risking real spend.
-
WordPress.com write capabilities let AI agents edit your live site
WordPress.com added write capabilities to its MCP integration on March 20, 2026, giving AI agents 19 new tools to draft posts, manage pages, comments, and media.
-
ACME.BOT's $49/month content strategy tool targets teams drowning in publishing chaos
ACME.BOT launches a $49/month AI content platform promising automated keyword research, topic cluster building, and direct CMS publishing for growing marketing teams.
-
Pinterest's no-experience ad boost tool is here - but is it enough?
Pinterest launches Promote a Pin on March 24, 2026, letting creators and small businesses boost content without advertising experience using AI targeting across 619 million users.
-
Nexxen bets on unified AI optimization to fix CTV's measurement gap
Nexxen DSP today unveiled a full-funnel AI performance suite combining in-flight optimization, ghost bidding incrementality, and nexAI algorithms to connect CTV exposure to conversions.
-
A+E Global Media cuts ad server load 84% with Index Exchange pod-level auctions
A+E Global Media cut ad server requests 84% and lifted impressions 39% by switching to pod-level programmatic auctions via Index Exchange and FreeWheel's OpenRTB 2.6 integration.
-
Google's March 2026 spam update is live - what changed and why it matters
Google released the March 2026 spam update on March 24 at 12:18 PDT, targeting global search spam across all languages. Rollout may take days.
-
RTB House study: 60% of US shoppers arrive at sites without a specific item
RTB House's "Before They Buy" 2026 study reveals that 60% of US shoppers browse without a fixed item in mind, with Gen Z taking twice as long to decide as Boomers.
-
AdRoll: retargeting CPMs jump 18% as display prospecting quietly crumbles
AdRoll's Q1 2026 report reveals retargeting CPMs surged 18% while prospecting dropped 11%, marking a structural budget shift toward CTV and DOOH ad channels.
-
Google NewFront 2026: Gemini takes over Google Marketing Platform
Google yesterday introduced the Gemini advantage in Google Marketing Platform at NewFront 2026, launching live sports bidding, Confidential Publisher Match with Roku, and Ads Advisor for all users.
