Social News
Socialbakers launches conversational AI chatbots
Conversational AI chatbots enable agents to focus on more complex, and personalized conversations.
Social News
Conversational AI chatbots enable agents to focus on more complex, and personalized conversations.
Data News
Tapad's forecasted revenue was $50 million for 2020. Tapad has a graph that includes includes digital ad IDs, clustered at the individual and/or household level.
Data News
Nielsen mobile digital ad ratings enables advertisers to measure ads served to tablets/smartphones via native app-store applications.
Display News
Demand Manager Mobile was build on the open-source Prebid SDK.
DOOH News
Programmatic DOOH is flexible, and real-time, enabling advertisers to do hyper local targeting.
Retail News
With Amazon DSP, advertisers are able to programmatically buy display and video ads both on and off Amazon.
Video News
Fire TV ads are sponsored tiles that appear on the Fire TV home screen.
Retail News
Amazon DSP is now available for advertisers in Brazil.
Display News
Spaceback Social Display formats are similar to Instagram, Facebook, Pinterest, Twitter, and LinkedIn ads.
Retail News
Criteo is transforming its business into a Commerce Media Platform. The new solutions grew 43% year-over-year, and Retail Media grew close to 60% year-over-year.
Display News
Vignette Ads to show on screens wider than 1000px.
Video News
Prime Video signals in Audience Builder helps advertisers to drive brand engagement from audiences streaming different movies or TV series.
Retail News
Completion Rate is the percentage of video impressions that played to completion.
Retail News
Amazon this month introduced Deal Dimensions in the reporting of Amazon DSP.
Retail News
The Amazon Advertising API lets advertisers to take reports.
DOOH News
The Out of Home Advertising Association (OAAA) this month has created a working group to establish standards for OOH in OpenRTB.