Price Extensions now available on Microsoft Advertising Editor

Microsoft is bringing Price Extensions to Microsoft Advertising Editor. Advertisers can now manage price extensions in bulk, and directly show potential customers the product or service. Clicks on Price Extensions can link to advertiser’s website or a third-party storefront like Amazon.

Price Extensions are a pay-per-click extension that displays the products or services, along with their corresponding prices.

Prices used in Price Extensions must be available and visible on the landing page. Like Sitelink Extensions, clicks on Price Extensions are charged the same cost per click (CPC) as clicks on the ad headline.