Rob Perdue to step down as COO of The Trade Desk

The Trade Desk this month announced that Rob Perdue, Chief Operating Officer, plans to step down after a transition period in the first half of 2019. Rob Perdue has served in the COO role since joining The Trade Desk in 2013, leading the company through its IPO in 2016.

“Since joining The Trade Desk in 2013, Rob has built an amazing operational team and has been instrumental in helping to build the special culture we have here,” said Jeff Green, Founder, and CEO of The Trade Desk. “I’m grateful to Rob for everything he’s done for The Trade Desk, and for his leadership and friendship over the years.”

Green added, “We have begun a search for an incoming COO to ensure a seamless transition as The Trade Desk continues to deliver strong momentum and global growth.”

“I am grateful for the six incredible years at The Trade Desk, and I am very proud of all of our achievements,” Perdue said. “After a conversation with Jeff, we agreed that with The Trade Desk’s strong operational foundation and solid growth plans for the future, this is the right time for me to move on to the next phase of my life. It’s been an honor to work with such exceptionally talented people and help grow and scale our business globally. Personally, I look forward to my next chapter and to spend more time with my family.”