YouTube published its weekly music chart data for the period ending May 28, 2026. The headline figure is unambiguous: "Dai Dai" by Shakira and Burna Boy debuted at number one on the Global Weekly Top Songs chart with 44,129,627 views, climbing from position 66 just one week earlier. The move ends "NO BATIDÃO" by ZXKAI and slxughter's hold on the top positions — the Brazilian phonk track slid from number nine to number eleven with 20,245,055 views in its 31st week. Simultaneously, "Waka Waka (This Time for Africa)" by Shakira, the official song of the 2010 FIFA World Cup, re-entered the global top 10 at position nine with 21,314,895 views in its 50th week on the chart.
The two Shakira tracks occupying positions one and nine of the global chart in the same week is a data point that does not have an obvious recent precedent in this publication's ongoing chart coverage.
What "Dai Dai" is
"Dai Dai" was released on May 15, 2026, as the official song of the 2026 FIFA World Cup through Ace Entertainment and Sony Music Latin. The title is derived from an Italian expression used to encourage a person or team — comparable to "allez" in French or "dale" in Spanish. Burna Boy, the Nigerian Afrofusion artist, co-wrote and performed the track alongside Shakira, with additional writing credits going to Jon Bellion, Benny Adam, Ed Sheeran, and Alexander Castillo. The music video, uploaded on May 23, 2026, was filmed in Miami and features cameos from footballers including Lionel Messi, Kylian Mbappé, Vinícius Júnior, Harry Kane, and Luis Díaz, among others.
The song's chart trajectory was steep. It accumulated more than 10 million views within 24 hours of the video's publication, reached 21 million views by May 26, and crossed 41.6 million within six days. By the May 28 chart measurement date, its weekly view total across all song formats stood at 44,129,627 — the highest single-week total recorded on the global chart since the data period covered in this report.
The Global Weekly Top Music Videos chart confirms the same picture. "Dai Dai" debuted at number one on that chart in its first week with 37,690,710 views, displacing "Shararat" by Shashwat Sachdev, Madhubanti Bagchi, and Jasmine Sandlas, which fell to second with 21,655,631 views.
The Waka Waka shadow
The simultaneous re-emergence of "Waka Waka (This Time for Africa)" is not incidental. The 2010 World Cup anthem has spent 50 weeks on the global songs chart, moving from position 16 to position nine — a six-spot gain — with 21,314,895 views. Sixteen years separates the release dates of the two Shakira World Cup songs, yet both appear in the same global top 10 simultaneously. PPC Land has tracked the Michael Jackson catalog pattern across prior weeks; a comparable dynamic appears to be operating here with Shakira's catalog: the release of "Dai Dai" amplified search and discovery activity around her older material on a platform architecturally suited to surfacing catalog content.
On the Global Weekly Top Artists chart, Shakira climbed ten positions to number eleven with 156,359,897 weekly views — the largest positional gain among the top 20. Growth was recorded at 0.41%, the highest growth rate in the top 15. She is the only artist in the global top 15 to have two separate songs in the global songs top 10 this week.
NO BATIDÃO's position
"NO BATIDÃO" did not disappear. It sits at number eleven on the global songs chart, with 20,245,055 views in its 31st week. The track has dropped from its recent peak but remains within the top 15 globally without any visible promotional driver. On the Global Weekly Top Shorts Songs chart, it now sits at number four in its 30th week, having fallen from number two. ATLXS with "PASSO BEM SOLTO (Slowed)" continues to hold the Shorts global number one position, which it has occupied for 62 consecutive weeks.
The structural distinction is worth stating plainly. "NO BATIDÃO" held the global songs chart number one position for 27 consecutive weeks as of late April 2026, a record covered here in detail. The track's current position at eleven does not represent collapse; no organic track sustains a displacement this hard. What it represents is a World Cup anthem arriving with institutional promotional infrastructure, star power on a global scale, and a video specifically designed to produce high views per impression.
The Michael Jackson factor
Across the 15 territories covered in this report, Michael Jackson catalog titles appear with unusual depth. "Billie Jean" is at number five globally with 28,434,644 views, in its 30th week. "Beat It" holds sixth with 26,517,118 views in its fifth week. These two tracks appear together in the top 10 of the global chart, the US, UK, Australia, France, Germany, and the Netherlands — six out of the eight anglophone or Western European markets measured.
In the US, "Billie Jean" sits at third with 4,887,722 views in its 46th week, while "Beat It" is fifth with 4,622,372 views and "Thriller" places seventh with 3,695,035 views. Three Michael Jackson titles in the top seven of the US chart, in the same week that a high-profile FIFA World Cup anthem debuted — the pattern is unusual enough to warrant notation. The chart data does not identify the underlying trigger, whether a film, a promotional campaign, a social media event, or algorithmic redistribution. India, Japan, Kenya, and Indonesia show no Michael Jackson entries in their top 100 charts, so the phenomenon is geographically concentrated in Western markets.
Global Weekly Top Songs — Top 10
- 1. Dai Dai — Shakira & Burna Boy — 44,129,627 views (week 2, up from #66)
- 2. Bairan — Banjaare — 35,913,395 views (week 12)
- 3. Golden — HUNTR/X & EJAE & AUDREY NUNA & REI AMI & KPop Demon Hunters Cast — 35,718,299 views (week 49, down from #1)
- 4. Shararat — Shashwat Sachdev, Madhubanti Bagchi & Jasmine Sandlas — 32,816,059 views (week 24)
- 5. Billie Jean — Michael Jackson — 28,434,644 views (week 30)
- 6. Beat It — Michael Jackson — 26,517,118 views (week 5)
- 7. Gehra Hua — Shashwat Sachdev, Arijit Singh, Irshad Kamil & Armaan Khan — 25,209,628 views (week 26)
- 8. Jaiye Sajana — Shashwat Sachdev, Satinder Sartaaj & Jasmine Sandlas — 22,328,741 views (week 10)
- 9. Waka Waka (This Time for Africa) — Shakira feat. Freshlyground — 21,314,895 views (week 50)
- 10. Beauty And A Beat (feat. Nicki Minaj) — Justin Bieber — 20,334,679 views (week 7)
Territory-by-territory breakdown
United States
Ella Langley's "Choosin' Texas" reclaimed the US number one from Drake's "Janice STFU," which dropped to second with 5,533,103 views. The track is in its second week. "Billie Jean" held third. "Dai Dai" debuted at eighth with 3,358,537 views in its first week. "the cure" by Olivia Rodrigo also debuted, entering at ninth with 3,328,757 views. Drake had three entries in the top 14 ("Janice STFU," "Whisper My Name," and "Shabang"), while Michael Jackson held three positions in the top seven — an unusual concentration for catalog content.
- 1. Choosin' Texas — Ella Langley — 6,525,533 views (week 30)
- 2. Janice STFU — Drake — 5,533,103 views (week 2)
- 3. Billie Jean — Michael Jackson — 4,887,722 views (week 46)
- 4. Golden — HUNTR/X & KPop Demon Hunters Cast — 4,752,860 views (week 49)
- 5. Beat It — Michael Jackson — 4,622,372 views (week 7)
- 6. PINKY UP — KATSEYE — 3,799,443 views (week 8)
- 7. Thriller — Michael Jackson — 3,695,035 views (week 29)
- 8. Dai Dai — Shakira & Burna Boy — 3,358,537 views (week 1, debut)
- 9. the cure — Olivia Rodrigo — 3,328,757 views (week 1, debut)
- 10. Whisper My Name — Drake — 3,295,216 views (week 2)
United Kingdom
"Golden" held the UK number one for the 49th consecutive week with 1,009,313 views — a run that predates most of the major chart stories covered by PPC Land across 2026. "Billie Jean" retained second. "Dai Dai" entered at eighth, its debut week in the territory, with 626,926 views. "Ordinary" by Alex Warren held at fourth in its 68th week, a quiet chart endurance story. The chart carries five Michael Jackson titles in the top 21. "the cure" by Olivia Rodrigo debuted at eleventh.
- 1. Golden — HUNTR/X & KPop Demon Hunters Cast — 1,009,313 views (week 49)
- 2. Billie Jean — Michael Jackson — 940,744 views (week 45)
- 3. Beat It — Michael Jackson — 881,263 views (week 16)
- 4. Ordinary — Alex Warren — 861,577 views (week 68)
- 5. Lush Life — Zara Larsson — 750,792 views (week 48)
- 6. ANGEL ABOVE ME (RUN RUN RIVER) — Die WBL — 696,887 views (week 4)
- 7. Beauty And A Beat (feat. Nicki Minaj) — Justin Bieber — 639,795 views (week 20)
- 8. Dai Dai — Shakira & Burna Boy — 626,926 views (week 1, debut)
- 9. Thriller — Michael Jackson — 626,827 views (week 30)
- 10. PINKY UP — KATSEYE — 617,344 views (week 8)
Australia
"Golden" held the Australian number one in its 49th week with 417,087 views. "Choosin' Texas" sat at second. Michael Jackson held positions three, four, and seven — "Beat It" in its 19th week, "Billie Jean" in its 50th week, and "Thriller" in its 15th. "Dai Dai" did not chart in the top 10; it entered at eleventh with 209,263 views. "the cure" by Olivia Rodrigo made its debut at sixth.
- 1. Golden — HUNTR/X & KPop Demon Hunters Cast — 417,087 views (week 49)
- 2. Choosin' Texas — Ella Langley — 392,093 views (week 21)
- 3. Beat It — Michael Jackson — 352,038 views (week 19)
- 4. Billie Jean — Michael Jackson — 330,257 views (week 50)
- 5. Ordinary — Alex Warren — 303,534 views (week 66)
- 6. the cure — Olivia Rodrigo — 298,614 views (week 1, debut)
- 7. Thriller — Michael Jackson — 249,868 views (week 15)
- 8. PINKY UP — KATSEYE — 225,328 views (week 7)
- 9. Dracula (Remix) — Tame Impala & JENNIE — 224,136 views (week 18)
- 10. The Fate of Ophelia — Taylor Swift — 215,665 views (week 34)
Brazil
Brazil continued its near-total resistance to the global pattern. "Diário de um Cafajeste" by DJ Oreia and collaborators held at number one with 10,246,413 views in its 29th week. "Ah Jesus / Coração Igual ao Teu (Ao Vivo)" by Julliany Souza debuted at second with 6,966,712 views — an entry more than 3 million views ahead of the established third-place track. "Dai Dai" does appear but only at position 25, not in the top 10. No Michael Jackson entries appeared in Brazil's top 25.
- 1. Diário de um Cafajeste — Dj Oreia & MC Lele JP & MC MENO K & others — 10,246,413 views (week 29)
- 2. Ah Jesus / Coração Igual ao Teu (Ao Vivo) — Julliany Souza — 6,966,712 views (week 1, debut)
- 3. Carnívoro — MC Jacaré & MC Lele JP & others — 6,932,609 views (week 18)
- 4. Famoso Ímã | O poderoso chatão — MC Lele JP & Mc Poze do Rodo & others — 6,923,611 views (week 9)
- 5. Peão Todo Tatuado — Jeninho & Mariana Fagundes — 5,389,135 views (week 9)
- 6. Reliquia do 2T — MC Vine7 & MC Tuto & others — 5,014,295 views (week 16)
- 7. Eu Te Seguro (Ao Vivo) — Panda & MJ Records — 4,338,073 views (week 31)
- 8. Se Saudade Sentir (Se Prepara 3) — Mc Livinho & MC Pedrinho & others — 3,934,252 views (week 7)
- 9. JETSKI — PEDRO SAMPAIO & MC MENO K & Melody — 3,598,585 views (week 23)
- 10. Posso Até Não Te Dar Flores — DJ Japa NK & MC MENO K & others — 3,437,854 views (week 34)
India
India's chart is dominated by Indian film soundtracks and domestic pop, with zero international crossover in the top 10. "Bairan" by Banjaare held at number one with 30,919,325 views in its 12th week. "Shararat" by Shashwat Sachdev remained second. Shashwat Sachdev had four separate entries in the top 10 — "Shararat," "Gehra Hua," "Jaiye Sajana," and indirectly through "Bairan" (same chart position). Neither "Dai Dai" nor any Michael Jackson title appeared in India's top 100.
- 1. Bairan — Banjaare — 30,919,325 views (week 12)
- 2. Shararat — Shashwat Sachdev & Madhubanti Bagchi & Jasmine Sandlas — 27,513,935 views (week 25)
- 3. Gehra Hua — Shashwat Sachdev & Arijit Singh & others — 21,486,999 views (week 26)
- 4. Jaiye Sajana — Shashwat Sachdev & Satinder Sartaaj & Jasmine Sandlas — 18,236,771 views (week 10)
- 5. Sheesha — Mitta Ror & Swara Verma — 15,849,236 views (week 18)
- 6. Pavazha Malli (Unplugged) — Sai Abhyankkar & Shruthi Hassan & Vivek — 14,778,471 views (week 12)
- 7. Mutta Kalakki — G.V. Prakash Kumar & Ken Karunaas — 14,675,559 views (week 14)
- 8. Bangles — Sanju Rathod & G - SPXRK — 13,176,717 views (week 6)
- 9. Fortuner — Raj Mawar & Ruchika Jangid — 12,134,622 views (week 34)
- 10. Bairi — Virat & Pradeep Solanki & Heena — 11,834,876 views (week 14)
Japan
Japan's chart showed near-complete domestic content dominance. M!LK displaced sakanaction to reclaim the top spot. "好きすぎて滅!" by M!LK held number one with 5,981,015 views in its 31st week, while sakanaction's "夜の踊り子" fell from first to second with 5,405,187 views. M!LK held two of the top three positions — "爆裂愛してる" sat at third. LE SSERAFIM's "BOOMPALA" debuted at sixth with 2,485,097 views. Neither "Dai Dai" nor Michael Jackson appeared anywhere in the Japanese top 100.
- 1. 好きすぎて滅! — M!LK — 5,981,015 views (week 31)
- 2. 夜の踊り子 — sakanaction — 5,405,187 views (week 7)
- 3. 爆裂愛してる — M!LK — 4,500,060 views (week 16)
- 4. IRIS OUT — Kenshi Yonezu — 3,286,845 views (week 37)
- 5. It's Me — ILLIT — 2,736,653 views (week 5)
- 6. BOOMPALA — LE SSERAFIM — 2,485,097 views (week 1, debut)
- 7. AIZO — King Gnu — 1,863,491 views (week 20)
- 8. カリスマックス — Snow Man — 1,556,388 views (week 40)
- 9. 風と町 — Mrs. GREEN APPLE — 1,458,323 views (week 7)
- 10. Blue Jeans — HANA — 1,438,953 views (week 46)
Germany
Germany registered the most dramatic "Dai Dai" debut outside the global chart itself. The track entered at number one with 812,078 views, jumping from position 62 the prior week — a 61-position leap in a single tracking period. "Golden" fell to second. "Billie Jean" and "Beat It" held fourth and sixth respectively. "NO BATIDÃO" retained fifth place with 572,287 views in its 31st week, the only market among the Western European territories tracked where it remains in the top five.
- 1. Dai Dai — Shakira & Burna Boy — 812,078 views (week 2, up from #62)
- 2. Golden — HUNTR/X & KPop Demon Hunters Cast — 699,455 views (week 49)
- 3. ANGEL ABOVE ME (RUN RUN RIVER) — Die WBL — 676,400 views (week 4)
- 4. Billie Jean — Michael Jackson — 650,916 views (week 41)
- 5. NO BATIDÃO — ZXKAI & slxughter — 572,287 views (week 31)
- 6. Beat It — Michael Jackson — 542,224 views (week 6)
- 7. Beauty And A Beat (feat. Nicki Minaj) — Justin Bieber — 476,521 views (week 7)
- 8. Lush Life — Zara Larsson — 442,846 views (week 27)
- 9. Doar Pentru Tine Amore — Florin Cercel — 427,459 views (week 2)
- 10. CASA CUBA — Cave & Amo — 409,466 views (week 3)
France
France's chart diverged from the "Dai Dai" debut pattern. Mauvais Djo's "Pilé" claimed number one with 1,979,203 views in its 18th week, displacing GIMS and La Mano 1.9's "PARISIENNE" — which had led for 43 consecutive weeks and fell to second. "Dai Dai" entered at eighth with 928,907 views, its first week in the territory. Aya Nakamura and La Rvfleuze's "Sexy Nana" climbed from sixth to third in its third week, a sharp acceleration. Michael Jackson held fifth and sixth with "Billie Jean" and "Beat It."
- 1. Pilé — Mauvais Djo — 1,979,203 views (week 18)
- 2. PARISIENNE — GIMS & La Mano 1.9 — 1,446,204 views (week 43)
- 3. Sexy Nana — Aya Nakamura & La Rvfleuze — 1,260,308 views (week 3)
- 4. Pineapple — Leto — 1,100,413 views (week 7)
- 5. Billie Jean — Michael Jackson — 1,048,330 views (week 35)
- 6. Beat It — Michael Jackson — 965,427 views (week 6)
- 7. MON BÉBÉ — RnBoi — 964,408 views (week 31)
- 8. Dai Dai — Shakira & Burna Boy — 928,907 views (week 1, debut)
- 9. Golden — HUNTR/X & KPop Demon Hunters Cast — 906,127 views (week 49)
- 10. Pocahontas — PLK — 845,486 views (week 11)
Spain
Spain produced the second-largest "Dai Dai" debut by view count among individual territory markets. The track entered at number one with 1,573,012 views, climbing from position 28 — despite the chart being otherwise dominated by Latin artists. Quevedo held second and third with "LA GRACIOSA" (co-featuring Elvis Crespo) and "AL GOLPITO." "La Morocha" by Luck Ra and BM remained at fifth in its 81st week — a chart longevity figure that rivals "Ordinary" by Alex Warren on the UK chart.
- 1. Dai Dai — Shakira & Burna Boy — 1,573,012 views (week 2, up from #28)
- 2. LA GRACIOSA — Quevedo & Elvis Crespo — 1,551,709 views (week 5)
- 3. AL GOLPITO — Quevedo & Nueva Línea — 1,331,243 views (week 5)
- 4. Dichavate — Ya Ice Dilan & Rey Tony & others — 1,136,345 views (week 17)
- 5. La Morocha — Luck Ra & BM — 945,578 views (week 81)
- 6. Si Antes Te Hubiera Conocido — KAROL G — 848,158 views (week 81)
- 7. UNA BABY EN SANTIAGO — Lil Naay — 847,883 views (week 12)
- 8. Dardos — Romeo Santos & Prince Royce — 790,551 views (week 26)
- 9. capaz (merengueton) — Alleh & Yorghaki — 748,075 views (week 61)
- 10. KOKO — Omar Courtz — 743,827 views (week 14)
Kenya
Kenya's chart is structurally independent of the global trends visible in Western Europe. "Finale" by Bien and Alikiba held at number one with 1,822,243 views in its tenth week. "Dai Dai" appeared at seventh with 438,660 views — its debut in the territory. No Michael Jackson entries appeared in the Kenyan top 100. "Dance Samawaah!" by Collo Blue and NDOVU KUU made a significant jump, rising from position 51 to third with 647,860 views in its second week, a 49-position move.
- 1. Finale — Bien & Alikiba — 1,822,243 views (week 10)
- 2. Mdomo uliponza kichwa — Soul Touch Brand — 919,665 views (week 9)
- 3. Dance Samawaah! — Collo Blue & NDOVU KUU — 647,860 views (week 2, up from #51)
- 4. Siaka — Mejja Genge & Fik Fameica — 585,022 views (week 10)
- 5. Chai ya saa kumi — Ywaya Tajiri — 570,652 views (week 7)
- 6. Rapudo — Prince Indah — 482,540 views (week 29)
- 7. Dai Dai — Shakira & Burna Boy — 438,660 views (week 1, debut)
- 8. Pawa — Mbosso — 436,498 views (week 50)
- 9. LAST DANCE — Wakadinali — 427,178 views (week 6)
- 10. Up Burukanga — Collo Blue & ADDEH PRINCE — 379,000 views (week 20)
South Africa
South Africa's chart showed minimal response to "Dai Dai." The track appeared at position 87, well outside the top 10. "Botshelo Ke Eng" by Trechyson Molly vx, DJ Promatic SA, and Dendofela held at number one with 1,735,287 views in its 15th week. New entries were notable: "Everybody Wanna Be In Love" by Calvin Fallo climbed from seventh to second with 1,101,475 views, and "Sengithole Omunye" by Feza jumped from position 30 to fifth with 916,785 views.
- 1. Botshelo Ke Eng — Trechyson Molly vx & DJ Promatic SA & Dendofela — 1,735,287 views (week 15)
- 2. Everybody Wanna Be In Love — Calvin Fallo — 1,101,475 views (week 4)
- 3. UKHETHE MINA — Ntencane — 962,806 views (week 15)
- 4. Fast Fast — 031CHOPPA & Al Xapo & Benzoo — 954,171 views (week 9)
- 5. Sengithole Omunye — Feza — 916,785 views (week 8, up from #30)
- 6. Stofi Stofoza — PLG Chanty & King Master — 901,004 views (week 4)
- 7. Kushoda Obaba — MENZI MUSIC — 842,701 views (week 1, debut)
- 8. Ama Baffalo Nama Elephant — LIMIT NALA — 839,721 views (week 7)
- 9. Shela (feat. Mano) — Sam Deep & Nia Pearl & Boohle — 832,906 views (week 40)
- 10. Umaqondana — Feza — 822,836 views (week 27)
Netherlands
The Netherlands registered the highest single-week positional gain for "Dai Dai" in any territory: from position 49 to number one, a 48-spot climb, with 251,388 views. "Cheerio" by Justen De Wildt fell to second. "Golden" dropped from first to third. Michael Jackson held positions four and five. "NO BATIDÃO" remained at eleventh, outside the top 10 but present at 95,633 views in its 32nd week.
- 1. Dai Dai — Shakira & Burna Boy — 251,388 views (week 2, up from #49)
- 2. Cheerio — Justen De Wildt — 205,048 views (week 6)
- 3. Golden — HUNTR/X & KPop Demon Hunters Cast — 154,471 views (week 49)
- 4. Billie Jean — Michael Jackson — 145,474 views (week 44)
- 5. Beat It — Michael Jackson — 133,940 views (week 6)
- 6. PINKY UP — KATSEYE — 128,558 views (week 8)
- 7. Beauty And A Beat (feat. Nicki Minaj) — Justin Bieber — 105,980 views (week 7)
- 8. Moët Dat Nou — Robert van Hemert & Donnie — 104,683 views (week 16)
- 9. Waka Waka (This Time for Africa) — Shakira — 96,414 views (week 43)
- 10. Thriller — Michael Jackson — 96,178 views (week 11)
Portugal
"Dai Dai" debuted at number one in Portugal with 275,133 views, climbing from position 45. The chart otherwise remained heavily shaped by Brazilian phonk and Portuguese-language content, with "Diário de um Cafajeste" at second and Bad Bunny holding three entries in the top 10.
- 1. Dai Dai — Shakira & Burna Boy — 275,133 views (week 2, up from #45)
- 2. Diário de um Cafajeste — Dj Oreia & MC Lele JP & others — 203,364 views (week 21)
- 3. Golden — HUNTR/X & KPop Demon Hunters Cast — 202,937 views (week 49)
- 4. JETSKI — PEDRO SAMPAIO & MC MENO K & Melody — 195,940 views (week 23)
- 5. BAILE INoLVIDABLE — Bad Bunny — 193,592 views (week 28)
- 6. Pôr do Sol — Vizinhos — 182,316 views (week 60)
- 7. Respirar — Calema & Sara Correia — 169,258 views (week 65)
- 8. Tití Me Preguntó — Bad Bunny — 168,573 views (week 35)
- 9. Leva Tudo — Calema & Dilsinho — 166,396 views (week 55)
- 10. DtMF — Bad Bunny — 164,690 views (week 32)
Indonesia
Indonesia showed no response to "Dai Dai" or to the Michael Jackson surge. The chart is dominated by domestic content. "Sesi Potret" by eńau and Ari Lesmana climbed from second to first with 8,453,114 views, displacing "Jangan Paksa Rindu (Beda)" by Ifan Seventeen. "Penyangkalan" by For Revenge made the chart's biggest move, jumping from position 38 to fifth with 4,717,261 views.
- 1. Sesi Potret (feat. Ari Lesmana) — eńau & Ari Lesmana — 8,453,114 views (week 16)
- 2. Jangan Paksa Rindu (Beda) — Ifan Seventeen — 8,428,516 views (week 20)
- 3. Kicau Mania — Ndarboy Genk & Banditoz Yaow 86 & BoyCord — 6,071,118 views (week 8)
- 4. kota ini tak sama tanpamu — Nadhif Basalamah — 4,720,343 views (week 27)
- 5. Penyangkalan — For Revenge — 4,717,261 views (week 22, up from #38)
- 6. TABOLA BALE — SILET OPEN UP & Jacson Zeran & others — 4,466,623 views (week 54)
- 7. Shape of My Heart — Backstreet Boys — 4,207,801 views (week 13)
- 8. everything u are — Hindia — 4,203,121 views (week 53)
- 9. Iqro' — Raim Laode — 4,079,600 views (week 12)
- 10. Bahagia Lagi — Piche Kota — 3,997,984 views (week 23)
Global artists and the Indian market's structural dominance
The Global Weekly Top Artists chart confirms what the song-level data implies. Alka Yagnik led with 466,981,139 views, a figure that dwarfs any individual song chart number and reflects the cumulative streaming behavior of a market with the largest base of YouTube music consumers globally. Udit Narayan held second at 352,607,329 views. Arijit Singh sat at third at 337,233,134 views. Michael Jackson ranked fifth globally at 246,942,608 views — the highest-ranked non-Indian artist in the top 10, consistent with the catalog movement across Western markets described above. Shakira's entry at eleventh, at 156,359,897 views with 0.41% growth, reflects her debut week.
Shorts and the format gap
"PASSO BEM SOLTO (Slowed)" by ATLXS maintained Global Weekly Top Shorts Songs number one for its 62nd consecutive week. "NO BATIDÃO" fell from second to fourth on the Shorts chart in its 30th week. Aya Nakamura's "Copines" moved from third to second in its sixth week. "Dai Dai" did not appear in the top 50 of the Shorts chart — its debut was concentrated on the main video format, not the vertical short-form surface.
Why this matters for the marketing community
The "Dai Dai" debut illustrates a platform dynamic that marketing planners should understand as distinct from organic growth. YouTube's termination of its data partnership with Billboard in January 2026 made its own charts the primary measurement infrastructure for YouTube-specific consumption. What the May 28 data shows is how a single high-profile video release — one built around a major sporting event, featuring celebrity athlete cameos, distributed through major-label infrastructure — can produce a 65-position jump in a single week on the global chart.
The geography of "Dai Dai"'s debut is also instructive. It topped the charts in Germany, Spain, the Netherlands, Portugal, and globally. It debuted in the top 10 in France, the US, the UK, and Kenya. It did not chart in the top 10 in Brazil, South Africa, Indonesia, Japan, or India. The correlation is roughly with markets where international pop (particularly from Shakira's Spanish-language world) has historically performed well. No song, regardless of institutional backing, registers uniformly across a platform that YouTube itself has described as architecturally rewarding catalog discovery.
The second signal is the concurrent "Waka Waka" re-entry at global ninth. For advertisers and media planners, this pattern suggests that event-driven catalog reactivation can be measured with precision on YouTube Charts, and that the platform's measurement infrastructure now captures this in real time. A World Cup is approaching; the platform data already shows where the attention is concentrating.
Timeline
- July 2025: YouTube closes its trending page after a decade, transitioning to category-specific charts via YouTube Charts
- December 17, 2025: YouTube announces termination of its decade-long data partnership with Billboard Charts, effective January 16, 2026
- Early January 2026: "Golden" by the KPop Demon Hunters Cast holds YouTube global number one; "NO BATIDÃO" is in the global top 3 with 34.3 million weekly views
- January 16, 2026: YouTube data withdrawal from Billboard takes effect; YouTube's independent charts become the primary measurement infrastructure for YouTube consumption
- January 30 – February 5, 2026: "NO BATIDÃO" enters the global top 3; "Golden" holds number one
- February 13–19, 2026: "NO BATIDÃO" by ZXKAI and slxughter reaches global number one for the first time with 40,123,740 views, simultaneously topping the Global Shorts chart
- February 20–26, 2026: "NO BATIDÃO" extends global number one to week 18 with 38,427,568 views
- February 27, 2026: BLACKPINK releases mini album "Deadline" and music video for "GO"
- Early March 2026: "BLACKPINK's 'GO' debuts at YouTube global number one with 43,074,419 views, ending 'NO BATIDÃO's 19-week run
- March 6–12, 2026: "NO BATIDÃO" reclaims global number one after BLACKPINK's "GO" drops; begins second consecutive run
- Mid-March 2026: "NO BATIDÃO" hits week 21 at global number one with 36,915,147 views
- April 24–30, 2026: "NO BATIDÃO" holds global number one for a 27th consecutive week; Michael Jackson catalog titles surge simultaneously across 12+ territories
- May 7, 2026: Shakira announces the official 2026 FIFA World Cup song title via social media at Maracanã Stadium in Rio de Janeiro
- May 15, 2026: "Dai Dai" by Shakira and Burna Boy is released as the official 2026 FIFA World Cup song through Ace Entertainment and Sony Music Latin
- May 23, 2026: The official music video for "Dai Dai" is uploaded to YouTube; the video surpasses 10 million views within 24 hours and reaches 21 million by May 26
- May 28, 2026: YouTube Weekly Top Songs data for the period ending May 28 shows "Dai Dai" at global number one with 44,129,627 views, having jumped from position 66 in a single week; "Waka Waka" re-enters the global top 10 at ninth; "NO BATIDÃO" falls to eleventh
- June 11, 2026: FIFA World Cup 2026 is scheduled to begin across the United States, Canada, and Mexico
Summary
Who: YouTube published weekly music chart data for the period ending May 28, 2026. The primary subjects are Shakira and Burna Boy ("Dai Dai"), the 2026 FIFA World Cup official song; ZXKAI and slxughter ("NO BATIDÃO"); the KPop Demon Hunters Cast ("Golden"); Michael Jackson (catalog entries across 10 territories); Ella Langley ("Choosin' Texas," US number one); and regional chart leaders including M!LK (Japan), Mauvais Djo (France), Bien and Alikiba (Kenya), and Trechyson Molly vx (South Africa).
What: "Dai Dai" by Shakira and Burna Boy debuted at number one on the YouTube Global Weekly Top Songs chart with 44,129,627 views, having jumped from position 66 in a single week. The track also debuted at number one on the Global Weekly Top Music Videos chart with 37,690,710 views. "Waka Waka (This Time for Africa)," Shakira's 2010 World Cup anthem, re-entered the global top 10 at ninth with 21,314,895 views in its 50th week. "NO BATIDÃO" by ZXKAI and slxughter fell to eleventh globally in its 31st week, ending a run at or near the chart's summit that had lasted most of 2026. Michael Jackson catalog titles appeared in the top 10 of the US, UK, Australia, Germany, France, and the Netherlands simultaneously.
When: The data covers the seven-day period ending May 28, 2026. The "Dai Dai" music video was published on May 23, 2026. The song's audio release was May 15, 2026.
Where: YouTube's global platform, measured across 15 territories: Global, United States, United Kingdom, Australia, Brazil, India, Japan, Germany, France, Spain, Kenya, South Africa, Netherlands, Portugal, and Indonesia.
Why: The 2026 FIFA World Cup begins June 11, 2026, in North America. "Dai Dai" is the official song of the tournament, released approximately three weeks before the opening match. The confluence of major-label distribution infrastructure, celebrity athlete cameos in the music video, FIFA's institutional promotional reach, and Shakira's established cross-market audience produced a debut view total that displaced the most durable chart-topper YouTube has measured in this publication's coverage period. The simultaneous re-entry of "Waka Waka" at global ninth reflects catalog reactivation driven by the same event-driven attention. The data, published by YouTube, was reported here on June 4, 2026.
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