Advertising revenue in Australia just hit $2.2 billion for the September quarter 2018, representing a 13.2% increase year-on-year. The data which was drawn from the Online Advertising Expenditure Report released ...
Tremor Video DSP this month announced the expansion of its TV retargeting solutions through a renewed partnership with Alphonso, a TV data company with the industry’s largest TV viewership footprint. ...
Vidoomy launched this month a new platform/new ad called Slider that enables publishers to register and contains automated verification processes, similar to Google Adsense. Slider provides access to Video opportunities ...
Google this week announced the introduction of ad pod on YouTube. This new experience will be launched on desktop devices this year and then followed by mobile and TV screens. ...
Teads this week revealed conclusions of a study that found that 6 second ads often struggle to develop a narrative in a short amount of time, which is a key ...
LinkedIn integrated Vimeo within LinkedIn, to display videos from Vimeo directly on the company pages. Peter Roybal, Product Manager at LinkedIn said this is "the first end-to-end video integration with ...
3Q Digital, a digital marketing agency, has won the Google Premier Partner "Video Innovation" award. In winning the Video Innovation award in the Americas category, 3Q beat out 27 other ...
Telaria today unveiled TV Content Reporting, a product that enables premium publishers to better understand how advertisers value their most desired inventory. Telaria says TV Content reporting is a new-to-market ...
Tremor Video DSP has tripled its supply-side platform (SSP) integrations for premium desktop, in-app and over-the-top (OTT) channels since its acquisition by Taptica last year, the company announced this week. ...
On Thursday, October 18th - 11 am ET, Darjan Milojkovic, VP of Programmatic Strategy, at JW Player, is presenting a webinar called Minimizing Ad Errors to Maximize Video Revenue. Register ...
Six-second video ad format, the new Short-Form Video product is the first of its kind to offer a solution outside of YouTube and Facebook, opening up programmatic opportunities across Twitter, ...
The majority of digital video ad views (57%) in the U.S. were delivered on the TV screen, in Q2 2018. In Europe, the share was 30%.
