Court forbids Amazon to advertise in Google search with a brand owned by a retailer
The German Federal Court of Justice - Der Bundesgerichtshof - this week decided that a trademark owner can oppose the use of ...
Tag: Keyword Targeting
Negative keywords and responsive search ads added to Google Ads mobile app
Google this week added negative keywords and responsive search ads into Google Ads mobile app, in Android, and iOS version. ...
Quora Ads now with Keyword Targeting available
Quora this week announced the introduction of Keyword Targeting in the Quora Ads platform. Quora says Keyword Targeting enables advertisers ...
Goldbach builds audiences with keyword targeting using 1plusX
The European ad network Goldbach is now using the keyword targeting functionality to build audiences for brands and publications, announced ...
Xaxis recommends keyword blocking to ensure brand safety, not having to exclude news environments
Yesterday, Xaxis recommended the use of keyword blocking as a better solution to guarantee brand safety when buying programmatic advertising. ...