Announcement

Martin Sorrell

Latest Articles 2 Articles
Marketing News   -   Jan 02, 2019 Cheddar taps MightyHive to extend impact of select client campaigns programmatically

Cheddar today announced that it has selected MightyHive as its partner for programmatic advertising services.  Cheddar says that will partner with MightyHive to implement and leverage Google Analytics 360 for performance tracking, and to extend the reach and impact of select client campaigns programmatically. “Several of our clients asked us

by Luis Rijo
Marketing News   -   Dec 06, 2018 S4 Capital reaches agreement to merge with MightyHive

S4 Capital has reached an agreement to merge with MightyHive for an enterprise value of US$150 million. S4 Capital is led by Martin Sorrell, ex-WPP CEO. According to S4 Capital, MightyHive has a strong growth record, with revenue increasing from 2015 to the year ended 31 December 2017 at

by Luis Rijo
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