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Marketing News   -   Dec 04, 2017 Digital investment will exceed traditional TV in seventeen markets by 2018

GroupM revealed today ad growth predictions for 2018 and Digital investment growth is expected at 11.5% in 2017 and 11.3% next year; its share will increase from 34.1% this year to 36.4% in 2018. Excluding China, digital's growth is moderated a bit: 10.6%

by Luis Rijo
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