TikTok launches an education program for creative agencies
TikTok CAP University (Creative Agency Partnerships) provides a curriculum that teaches creative agencies what they need to know to get started on TikTok.
TikTok this month announced the launch of an education program for creative agencies. TikTok created a CAP University (Creative Agency Partnerships), providing a curriculum that teaches creative agencies what they need to know to get started on TikTok.
According to TikTok, the goal is to inspire next-level creative content, and after completing the program, enrollees will be able to lead conversations with their clients, concept and create for the platform.
The modules are TikTok 101, From Briefing to Pitching, Concepting and Creating for TikTok, Trends and Music Licensing, and Collaborating with Creators.