Total digital ad spend in Ireland reached €830m in 2021, a growth of 27% year-on-year.
TikTok CAP University (Creative Agency Partnerships) provides a curriculum that teaches creative agencies what they need to know to get started on TikTok.
Snapchat had 332 million daily active users in Q1 2022.
According to TikTok, this limit applies to TikTok accounts and not to ad accounts.
Dynamic Stories are available in the Discover feed and they are updated in real time.
Twitter Shops are a new beta experiment.
Via Ad Topics controls users can choose to see fewer ads about certain topics, including alcohol, parenting, pets and social issues, elections or politics.
Smartly.io today announced new automation capabilities for retailers with new tools: Budget Pacing Visualizer; Dynamic Local Inventory Ads; and Cross-Campaign Budget Optimization support for Pinterest.
Reddit Ads this month updated Reddit pixel enabling advertisers to pass more detailed event data to Reddit, to get back a complete picture of the conversion performance and return on ad spend (ROAS).
Pinterest this month introduced Hebrew language. Pinterest says it has more than 55 million Pins in Hebrew already on Pinterest.