Social

The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.

Social

Meta rolls out ads to Threads globally today

Meta expands advertising to fast-growing platform with 300M monthly users.

Social

Pinterest launches new skills badge to boost marketing performance

New certification program targets conversion-focused advertisers seeking measurable results.

Members only

Social

TikTok unveils new brand suitability controls

TikTok upgrades advertiser safety suite with video and profile exclusion tools.

Members only

AI

Meta to use public posts to train AI models, users can opt out

Meta announced plans to harvest public user content for AI training, raising privacy concerns.

Display

Digital ad revenue hits $259B with unexpected mid-tier growth

Major advertising categories show double-digit increases as mid-sized companies outpace tech giants.

Social

Snap unveils AI Lenses for advertisers, promising increased engagement

Generative AI technology now enables personalized user experiences with brand integration.

Social

Meta tightens teen account restrictions across platforms

Meta introduces stricter safeguards for teen users under 16 while expanding protections to Facebook and Messenger.

Social

DoubleVerify launches pre-bid video controls for brand safety on TikTok

New AI-powered solution enables advertisers to proactively avoid objectionable content before ad placement on the social platform.

Social

LinkedIn streamlines video ad creation with new Canva integration

Enhanced productivity tools for B2B marketers facing creative challenges.

Social

Meta ends fact-checking program in favor of community notes

Meta shifts content moderation strategy to prioritize free expression and reduce enforcement errors.

Social

YouTube changes how Shorts views are counted from March 31

YouTube improves analytics for short-form content creators with measurement update.

Social

Bitmoji expands spring fashion options with new styles and Prada collection

Snapchat's avatar platform adds seasonal wardrobe items for its 2.7 billion global users.

Social

LinkedIn introduces significant updates to Campaign Manager

LinkedIn enhances its Campaign Manager with new tools for marketers to improve planning, creation, and performance measurement.

Social

Meta taps Scope3 to deliver AI-powered brand safety shield

New partnership deploys custom AI agents for precision content blocking across Facebook and Instagram feeds

Display

Digital ad libraries addresses industry transparency demands

Major platforms provide centralized repositories as advertising oversight intensifies.

Social

TikTok ban would increase ad prices and hurt small businesses

Columbia researchers find Meta ad prices rose 10% during January outage.

Social

Ghost introduces social web integration

New feature enables cross-platform content distribution and interaction while maintaining creator independence.

Social

Digg returns with ambitious AI plans

Iconic news aggregator site plans to reinvent social news with artificial intelligence capabilities while former rivals become unlikely allies.

Social

Microtargeting practices raise privacy concerns ahead of snap election

Investigation reveals political parties continue using personal data for targeted ads despite legal questions.

Social

Snapchat expands creator payment program with new monetization terms

Snapchat announces updated monetization program for creators, with new eligibility requirements and revenue sharing model starting February.

Social Featured

TikTok returns to app stores after 26-day ban in the United States

Major app stores reinstate TikTok following Trump's executive order to delay enforcement of congressional ban.

Social

Mastodon to introduce quote posts with focus on user control

Social network to add long-requested feature with safety controls, allowing users to manage how their content is shared

Social

Threads expands sharing with new public feed options

Meta's Threads platform introduces public feed sharing, enabling users to explore and connect through curated topic lists.

Social

Google search changes hit Reddit's Q4 growth

Analysis of how Google's algorithm update affected Reddit's Q4 2024 performance and the company's strategic response.

Social

Pinterest hits first billion-dollar quarter as user base reaches new record

Social platform reports 18% revenue growth and record 553 million monthly users in Q4 2024 financial results.