Webinar: Dynamic creative optimization and digital storytelling

On November 1, 2018, at 1:00 PM ET, Adobe & eMarketer are hosting a webinar about dynamic creative optimization and digital storytelling. The webinar is presented by Nicole Perrin, senior analyst at eMarketer, and by Gauri Bhat, Senior Product Marketing Manager for Adobe Advertising Cloud.

Questions the webinar will answer:

  • How marketers are personalizing creative on the fly to reach customers with better messaging;
  • What types of dynamically optimized messaging marketers are using and why;
  • How well marketers are able to tell stories across channels with dynamically personalized creative.

Nicole Perrin, eMarketer senior analyst, will also examine how brands are using dynamic creative to message more effectively to consumers and tell their stories across digital channels in a holistic and meaningful way.