IAB Europe is organizing 3 webinars about Transparency and Consent Framework on GDPR. The webinars will take place on March, 30, April, 6, and April 13, 2018. All at 6pm CEST.
The objective of the GDPR webinar is to deep dive into the technical specifications of IAB Transparency and Consent framework. This one-hour session “includes an explanation of the frameworks and will give publishers and advertisers the opportunity to ask your own questions in a Q&A session.”
The specifications for the Consent Framework are published here and are supported by multiple ad tech companies like AppNexus, Sizmek, Quantcast, MediaMath, dataxu, Rubicon, Adform, theTradeDesk, etc.
Google said this month that will “explore consent solutions for publishers, including working with industry groups like IAB Europe” but the leading advertising company is still not showing as a supporter.