Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
The authorization clause buried in the support contact form grants a Google specialist direct access to make changes - raising questions about consent and accountability in advertiser relationships.
ChatGPT serves first confirmed brand ads at $60 CPM; Dentsu and WPP exit Trade Desk OpenPath; Google Demand Gen targeting shifts; Omnicom posts $17.5B year.
Amazon's A+ Content Manager today shows two changes: Shoppable Collections ends February 27 with Brand Story replacing it, and Content Quality Analysis launches in beta.
SerpApi yesterday filed a motion to dismiss Google's DMCA lawsuit, arguing Google lacks standing as a non-copyright holder using anti-scraping tools to protect ad revenue, not creative works.
Australia's competition regulator sets 2026-27 enforcement priorities targeting subscription traps, misleading pricing in supermarkets, and digital market manipulation.
France's Autorité de la concurrence finds 80% of creators have weak bargaining power over YouTube, TikTok and Instagram, issuing 7 transparency recommendations.
The Best One Yet podcast signs a multi-year exclusive deal with Acast for global ad sales and distribution across audio and video, while appointing Mike Muney as GM.
Thuringia's 2024 annual GDPR report rules that companies can only appoint one DPO under Article 37, with narrow exceptions for clearly separated responsibilities.
Blogger's first server, named Gutenberg and kept in Evan Williams' garage, hosted tens of thousands of blogs in 1999 - a hardware origin story with modern publishing implications.
Meta integrates Manus AI into Ads Manager after its December 2025 acquisition, giving advertisers autonomous agent tools for audience research, reporting, and campaign analysis.
Starting March 2026, Google Ads converts Lookalike segments in Demand Gen from strict targeting constraints to audience suggestions, reshaping advertiser control over audience boundaries.
The Trump administration is pressuring Utah Republican Rep. Doug Fiefia to abandon HB286, a bill targeting frontier AI developers with revenue above $500M.
