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Luis Rijo
Frankfurt, Germany
10823 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • ITV launches GenAI ads manager with Magnite technology 6 min read

    ITV launches GenAI ads manager with Magnite technology

    ITV partners with Magnite to introduce automated ad creation platform for small and medium-sized businesses seeking broadcast and streaming access.

  • Meta deprecates legacy campaign APIs for Advantage+ structure 11 min read

    Meta deprecates legacy campaign APIs for Advantage+ structure

    Meta phases out Advantage Shopping and App Campaign APIs by Q1 2026, introducing unified automation framework for Marketing API developers.

  • Amazon develops smart glasses for delivery drivers with AI-powered tracking 8 min read

    Amazon develops smart glasses for delivery drivers with AI-powered tracking

    Amazon announced smart delivery glasses on October 22, 2025, using computer vision and AI to monitor drivers while building datasets for automation.

  • Advertising executive challenges ageism myths in digital industry debate 8 min read

    Advertising executive challenges ageism myths in digital industry debate

    Industry veteran John Long disputes claims that middle-aged creatives struggle with AI, presenting data showing 40-year-olds spent entire careers in digital.

  • Spotify raises UK premium subscriptions to £12.99 in November billing cycle 8 min read

    Spotify raises UK premium subscriptions to £12.99 in November billing cycle

    Streaming service announces second price increase within 18 months, affecting 236 million global premium subscribers with individual plans rising 8.3%.

  • AI agent developer jobs remain elusive despite explosive market growth 11 min read

    AI agent developer jobs remain elusive despite explosive market growth

    Technical community discussions reveal fundamental tensions between automation platforms, traditional programming roles, and the infrastructure-heavy reality of agent development that prevents job title standardization.

  • Tech community questions AI agent adoption for routine tasks 8 min read

    Tech community questions AI agent adoption for routine tasks

    Developer Santiago sparked debate about AI agent overuse after posting on X, drawing 86 responses questioning when traditional programming beats expensive automation.

  • Google shuts down DataForSEO's API cost cut in five days 8 min read

    Google shuts down DataForSEO's API cost cut in five days

    Google shut down DataForSEO's SERP API cost reduction within five days, eliminating the 80% savings and removing the announcement page from the internet.

  • Automattic files counterclaims in WP Engine trademark dispute 7 min read

    Automattic files counterclaims in WP Engine trademark dispute

    Automattic alleges trademark misappropriation and bad faith by WP Engine following Silver Lake's acquisition, detailing extensive counterclaims filed October 23, 2025.

  • Samsung unveils Galaxy XR at $1,799 with Android XR and Gemini AI integration 13 min read

    Samsung unveils Galaxy XR at $1,799 with Android XR and Gemini AI integration

    Samsung introduced Galaxy XR on October 21, 2025, featuring Android XR platform, Gemini AI assistant, and Snapdragon XR2+ Gen 2 processor for $1,799 in the United States and Korea markets.

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